USA is considered one of the most popular places to buy brands. The three words ‘Made in America’ have a lot of weight and is also a sign of prestige. It is the center of the marketing and advertising industry. USA is considered one of the most attractive places for the creation of any brand.
Through this article let us discuss the top brands in the USA.
Table of Contents
1) Google
Google is a multinational technology company that was established during the year 1998 and is headquartered in California. The main business operations of Google focuses on multiple products that are related to the internet like online advertising, cloud computing, searching, hardware and software.
Google cloud delivers users with great security, flexible infrastructure, productivity, and intelligent insights to help their business to succeed. Google cloud Provider (GCP) provides a perfect infrastructure that is engineered in such a way to handle the most data-intensive work. It also provides smooth services and liberates the users from managing infrastructure, configuring the servers and networks. When the infrastructure is in place, then the business can focus on their main functions.
Various other products of Google are web-based products like advertising services, search tools, communication tools, security tools, and statistical tools, development tools like map-related products, andOperating Systems, Desktop applications, Mobile applications, and hardware and software services.
As they provide good services to the client, Google is considered one of the top brands in the USA.
2) Apple
An American multinational technology company, Apple is formed during the year 1976 and is headquartered in California, United States. The company designs products and sell various products like Computer Hardware and Software, Consumer Electronics, Digital Distribution, Semiconductors, and Fabless Silicon Design.
Apple produces innovative products which are the main success for the company. It has produced various hit products like MacBook, iPod, iPhone, iPad, and iWatch. Almost every product that is required by an individual is produced by the company.
Apple is the leading technology company and is the second largest smartphone manufacturer. Due to this, it has high brand equity. Each product has a great design and technology that it carries with great performance. The company has about 470 stores across 17 countries.
Due to their great technology-oriented products and its service, Apple is considered one of the top brands in the USA.
3) Amazon
Amazon is a popular online shopping that was formed during the year 1994 and is headquartered in Washington, United States. It is the largest internet retailer in the world that is measured by market capitalization and revenue. The amazon.com earlier started as an online bookstore that expanded to sell MP3 downloads/streaming, video downloads/streaming, software, audiobook downloads/streaming, video games and many more.
The company has a strong customer base who buys from online very often. As it was earlier successful with the sale of online books, it included other product categories like toys, electronics, home and kitchen, and many more.
It has a strong customer CRM that carefully record detail on the customer’s buying behavior to help them serve them better. The company has an efficient distribution network to make them serve in the remote location.
Due to their various available products and its global strategy, Amazon is considered one of the top brands in the USA.
4) Microsoft
Yet another top brand in the USA, Microsoft is a popular American multinational technology company that was formed during the year 1975 and is headquartered in Washington, United States. The company produces products and services related to computer software, personal computer, and consumer electronics.
The well-known product Microsoft Windows OS is a user-friendly operating system and because of this it is adopted fast and used worldwide. Also, this became the reason to be at the top of the software market.
The company is popular in the technology brand and has a strong research and development activity. The company operates Microsoft research that is one of the largest research organizations of Computer Science that work closely with top universities worldwide to move forward in the IT sector.
Due to their wide range of software, hardware, and services, Microsoft is considered one of the top brands in the USA.
5) Facebook
Also a top brand in the USA, Facebook is a popular American Social Networking Service that was established during the year 2004 and is headquartered in California, United States. It was founded by Mark Zuckerberg along with his fellow Harvard College students. Earlier this website was limited to only Harvard students but then later expanded worldwide.
Facebook has got millions of users and it is still growing. It has all integrated features of Web 2.0 in one roof. As it has millions of users and since the users of other networking sites migrate to Facebook, it is a positive sign that it is a big hit. The youth segment is mostly enjoyed at this site. The Like feature of Facebook is one that is most loved by the users.
The integration of Facebook app with most of the websites and mobile applications makes the application stronger. The developer options and Facebook pages make this platform a better one for marketing small and big businesses.
As it is a widely used platform and having a steady growth in a few years, Facebook is indeed a top brand in the USA.
6) Visa
Visa is a financial services company that was formed during the year 1958 and is headquartered in California, United States. The company enables electronic fund transfer worldwide most commonly visa-types credit cards, debit cards, and gift cards. Visa provides financial institutions with various Visa-branded payment products.
Visa has its business operations worldwide and almost all Visa transactions across the world are processed through the VisaNet. The datacenters of Visa are located in Virginia, Ashburn, Highlands Ranch, London, Singapore, and Colorado. Visa secures its data centers with great care against crime, natural disasters, and terrorism.
Visa is the largest market share in the world and has a strong supply chain and branding through advertising. The company has about 8500 branches worldwide and has about 7000 employees working for them.
Due to their great financial transaction, Visa is a top brand in the USA.
7) AT&T
AT&T is an American multinational company that was formed during the year 1983 and is headquartered in Texas, United States. AT&T is the largest in the world among the telecommunication company. It also provides mobile telephone services and fixed telephone services in the United States.
The company started its establishment as Southwestern Bell Telephone Company that is a subsidiary of the Bell Telephone Company during the year 1880. Over the years of its establishment, it was branded as AT&T Corporation. AT&T has its main operations in the US and also in other countries worldwide.
AT&T is placed second in the telecom sector that is a great strength of the company. It has a great coverage of the network. The company has about 34% market share with approximately 120.6 million subscribers for the wireless network. The company has a big network of wired and wireless connections.
As they are strong in telecommunication, AT&T is considered one of the top brands in the USA.
8) McDonald’s
McDonald is an American fast food restaurant company that was formed during the year 1940 and is headquartered in Illinois, USA. It is the largest restaurant chain with respect to revenue. It serves about 69 million customers per day in about 100 countries having approximately 36,900 outlets.
McDonald’s is famous for hamburgers, they even sell chicken products cheeseburgers, breakfast items, French fries, milkshakes, soft drinks, desserts, and wraps. It is a brand that is liked by all and is not missed at all.
McDonald’s food is produced with great quality and every single ingredient is tested and tasted so that the food comes out to be a perfect taste. Choice and nutrients are also taken care in their menu. The company implements best practices and also identifies best practices for managing restaurants.
Due to their brand value, McDonald’s is considered one of the top brands in the USA.
9) IBM
Also a top brand in the USA, IBM is a multinational company that was formed during the year 1911 and is headquartered in New York, United States. The company has its business operations in about 170 countries worldwide. The company’s main business consists of production and marketing of computer software, hardware, and middleware. Apart from these it also provides consulting services.
Few of the popular products of IBM are Blockchain, Analytics, Cloud and Industry solutions, Mobile, Internet of Things, Watson, Security, and Mobile. The company also focuses on research and development thereby having many US patents.
The company has about 380,000 employees who work across the globe in numerous technologies. IBM spends most of the time in data analytics and cognitive computing. It has also established the Watson Group to commercialize and develop computing innovations.
Due to their advancement in technology, IBM is considered one of the top brands in the USA.
10) Marlboro
Marlboro is an American brand of cigarette that was formed during the year 1924 and is headquartered in the US. The company is currently owned and manufactured by Philip Morris. It is the best and widest selling cigarette brand. Its brand is famous due to the strong usage of advertising.
The company has a great brand value of about 21.9 billion dollars. It sells more than 420 billion cigarettes per year worldwide. The company shows a steady increase with respect to the global brand value. It has a stronghold of about 44% market share in the United State. Hence
The company is popular for its marketing communications. The brand has an association with premium sports like Formula racing wherein the entire clothing is done by Marlboro. It is also a strong participant in some racing series like motorbike racing and Nascar.
Due to their great brand value and its strong marketing strategies, Marlboro is considered one of the top brands in the USA.
11) Verizon
Verizon is a telecommunication network company that was formed during the year 2000 and is headquartered in New Jersey, US. It provides mobile telephony and wireless broadband services. It is the largest supplier of wireless network across the United States.
The company was initially formed as a joint venture of an American telecommunication form named Bell Atlantic. Over the years the company Verizon Communication Company was formed. Apart from the wireless network, it also provides fiber networks, data, and telephone networks across Verizon high-speed internet and Fios, their main business units.
As the internet demands great speed, the company is at the top for providing Verizon 4G. It has a great distribution of operations. Verizon wireless looks into the wireless network and Verizon high-speed internet looks into providing internet to offices and residence.
As it offers great service, Verizon is considered one of the top brands in the USA.
12) Coca-Cola
Coca-Cola is a popular carbonated drink that was formed during the year 1886 and is headquartered in the United States. It is a brand that is present in shops, households, hotels, offices etc. Coca-Cola has many products in its store. The name indicates two ingredients – Coca leaves and Kola nuts that is a source of caffeine. The current formulae used in Coca-Cola are a trade secret even though many related recipes are published.
The company has shown great brand equity and it has received the highest brand equity award. The company is valued about 79.2 billion dollars and is one of the most valuable companies in the world. The company has many factories and assets that are spread worldwide.
The company has strong products thereby having a lot of customer loyalty. People prefer the soft drinks of Coca-Cola because of the good taste. It has a large distribution network as there is a lot of demand for their products.
Due to their brand value and high market presence, Coca-Cola is considered one of the top brands in the USA.
13) UPS
Also considered a strong brand in the USA, United Parcel Service (UPS) takes care of supply chain management and also the delivery of package. It is an American company that was formed in 1907 and is headquartered in Georgia, United States. The main business operations of UPS include Freight forwarding services, Courier express services, and logistics services.
Aside from the central package delivery, this company has many divisions and subsidiaries like cargo airline, retail-based packing, and shipping centers. The company mainly focuses on the timely delivery of courier services worldwide. The company has three main business segments – International Package operations, U.S. Domestic Package operations, and Supply Chain & Freight operations.
UPS has its services to most part of the world by means of their networks. It uses the latest technology and also invests about USD one billion per year for the same. In order to serve better, it has international shipping processing system that uses various technical techniques like delivery tracking, smart scanning, etc.
Due to its brand value, UPS is considered one of the top brands in the USA.
14) The Walt Disney Company
The Walt Disney Company commonly called Walt Disney or just Disney is an American varied international mass media and entertainment industry. The company was formed during the year 1923 and is headquartered in California, United States. It is the world’s largest producer and provider of information and entertainment.
There are a lot of characters that have helped Disney to become a great conglomerate. Few popular characters are Goofy, Mickey Mouse, Ariel, Donald Duck, etc. These are the great characters that have made the brand a great one. The company as a brand stands for value and ethics. Kids these days make use of these channels to learn many things.
Disney owns a high revenue generating theme park called Disneyland. It has a great visibility in media by making investments in production houses, movies, and also on television through ESPN. The company maintains surplus cash by regularly being involved in various mergers and acquisitions thereby increasing their brand presence in the world.
Due to their great brand value, The Walt Disney Company is a top brand of USA.
15) Mastercard
Also a top brand in the USA, Mastercard is an American multinational financial service company that was formed during the year 1966 and is headquartered in New York, United States. The company connects individuals, businesses, and various organizations across the world thereby creating good opportunities for all.
Its main business is to process payments between the banks of various merchants. The company has been making use of technology and various expert technologies to make payment simple, smart, and safe. It enables global commerce by taking care of payments worldwide and at all times.
Mastercard operates in almost 210 countries worldwide by working with 150 currencies, in 53 languages and having about 2.2 billion users. The card is guaranteed for its secure and safe payments.
Due to their global reach and excellent service, Mastercard is a top brand in the USA.
16) Wells Fargo
A popular Banking and Financial service company, Wells Fargo is popular for many operations like asset management, brokerage services, commercial banking, consumer banking, credit cards, etc. The company was formed during the year 1852 and is headquartered in California, United States.
The company mainly operates in four main domains of finance like Wholesale Banking, Community Banking, Wealth Management, and Investment Management. It serves personal, small, and commercial industries. It has a strong network in the US by having about 13,000 ATMs and about 6000 banking stores.
The main strength of the company is that it has a specific service to each of their segments. The business philosophy of Wells Fargo centers on customer satisfaction. The company is successful because of the series of acquisitions that have been made. The company has customers worldwide.
Due to their customer service, Wells Fargo is considered a top brand in the USA.
17) General Electric
General Electric Company is an American multinational company that was formed during the year 1892 and is headquartered in Boston, United States. The company has its business operations in segments like healthcare, aviation, power, renewable energy, additive manufacturing, transportation, oil, and gas.
General Electric has a wide range of product portfolio across their business segments. It serves different markets with all its business verticals. It has a strong research and development that is known with the name GE Global Research (GGR). It has a wide range of technology that covers multiple fields.
The strong brand of GE is a success factor that helps in contributing to the company’s ability to attract and retain customers. The company continuously enhances business strengths and provides good services to the market.
As it has a huge portfolio, General Electric is indeed a top brand in the USA.
18) Starbucks
Starbucks is an American coffee company that was formed during the year 1971 and is headquartered in Seattle, United States. The main products of this company are coffee and tea beverages, baked goods, smoothies, and sandwiches. This brand is the biggest coffee business worldwide.
The dark roasted coffee is famous across for the coffee lover. Ever since its formation, the company has targeted coffee drinkers who normally prefer hand-made coffee that is based on a lighter roast. But as there is a steady growth in the coffee industry, these days Starbucks makes use of automated espresso machines for the coffees.
It has loyal customers who prefer Starbucks coffee for its popular taste and quality. It has a huge range of products. During the year 2009, the company introduced instant coffee packets called ‘Ready Brew’.
Due to its great brand value, Starbucks is considered one of the top brands in the USA.
19) Xfinity
A popular telecommunication industry, Xfinity is an American brand that was formed in the year 1981. It is a trade name for Comcast Cable Communications LLC that is a subsidiary of Comcast Corporation. It is used to market the internet, cable television, telephone, and wireless services.
It is the largest provider of cable internet services across the United States. The company has about 26.5 million high-speed internet customers. The company provides re-branded triple play services that include cable internet access, digital cable, and cable telephone services.
The company provides flexibility and it provides an easy way to add additional services to an existing network. It creates incredible technology and also entertainment that is able to connect many people.
Due to their great connectivity, Xfinity is considered one of the top brands in the USA.
20) The Home Depot
Yet another top brand in the USA, The Home Depot Company is an American brand of home improvement supplies that was formed during the year 1978 and is headquartered in Georgia, United States. The company is seen in about 2,284 locations worldwide. It sells various building materials, lawn and garden products, and home improvement. It also provides many services for these.
The company is the largest home improvement retailer and has a great power over its competitors. It has a unique and a good collection of products in one place. It has an attractive collection of storage, tools, bath fixtures, hardware & cleaning solutions and many more.
The company also provides eco-friendly solutions for customers who opt for it. The various products under this category have energy stars on it to indicate the power that is saved using their products.
Due to their many products, The Home Depot is considered one of the top brands in the USA.
Conclusion
The USA introduces many great brands that is a sign of luxury and available in many places. The brand of the USA exists in every product and it is considered a big hit among the customers.
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