The Marketing mix of UCB analyses the 4Ps of UCB, including the Product, Price, Place, and Promotions of UCB. Benetton Group is a global fashion…
Marketing Strategy of Audi – Audi marketing strategy
Audi Group has long been one of the most successful car manufacturers in the premium and supercar segment. In addition, the sales subsidiaries of the…
Marketing Mix Of Teacher’s and 4Ps (Updated 2025)
The Marketing mix of Teacher’s analyses the 4Ps of Teacher’s, including the Product, Price, Place, and Promotions. Teacher’s is also referred to as Light of…
Opportunity Analysis
Be it individuals or corporate, opportunities are always available. As an individual, you have the opportunity to become a sports professional or a management professional….
7 key elements of Marketing strategy
There are many elements of marketing strategy. However, if we were to design marketing strategy as an environment, then we will find that the 7…
Marketing Mix of Twitter and 7Ps (Updated 2025)
The Marketing mix of Twitter analyses the 7Ps of Twitter, which includes the Product, Price, Place, Promotion, People, Physical Evidence, and Process of Twitter. Twitter…
Why customer reviews and recommendations are most important nowadays?
Word of mouth has gained immense popularity nowadays. The simple reason for this is that there is so much advertising and so many options that…
Marketing strategy of Dabur – Dabur marketing strategy
The test of a successful company is to further harness energies, align priorities and rededicate themselves for achieving even higher goals.” – V.C. Burman Dabur…
Customer empowerment and the rising power of consumers
Most customers have an opinion of how a product should be or how a company should work. In the past decades, no one listened to…
What is Above the Line Marketing? Difference between ATL, BTL & TTL
The line in marketing refers to the different types of advertising that companies use to reach their target market. Above the Line (ATL) is any…
What is Comparative Analysis? A Complete How-to Guide with Definition & Examples
Comparative analysis is an invaluable research tool that allows us to draw conclusions by juxtaposing two or more items against each other. It’s more than…
SWOT Analysis of Big Basket
Big Basket is the largest online food and grocery store of the country. They offer products from a wide range of categories that includes Vegetables…
Individual Marketing and its Impact on Today’s Business Environment
Individual marketing involves customizing an organization’s products and services to meet customers’ requirements and preferences. By utilizing customer data and insights, organizations can deploy one-to-one…
SWOT Analysis of Apollo Tyres Ltd.
Apollo Tyres Ltd. Is a tires, tubes and flaps manufacturer and marketer. The company operates in India, Africa and Europe. It is headquartered in Gurgaon,…
Marketing Mix of United Bank of India and 7Ps (Updated 2025)
The Marketing mix of United Bank of India analyses the 7Ps of United Bank of India, which includes the Product, Price, Place, Promotion, People, Physical…
Marketing Mix of Urban Company and 7Ps (Updated 2025)
The Marketing mix of an Urban Company analyses the 7Ps of an Urban Company, which includes the Product, Price, Place, Promotion, People, Physical Evidence, and…
SWOT Analysis of Aviva Life Insurance
Aviva Life Insurance (Aviva India) is a joint venture between Dabur Invest Corp and Aviva plc, a British assurance company. In 2016, Aviva plc increased…
What is Strategic Management? Definition, Importance & Example
Definition: Strategic management is the continuous planning, monitoring, and assessment of all necessary aspects of a company to meet its goals and objectives. This dynamic…
Features of Strategy
The article discusses 5 important features of strategy. Strategy relates the firm to its environment, particularly the external environment in all actions whether objective setting,…
Marketing Mix of Pantaloons and 4Ps (Updated 2025)
The Marketing mix of Pantaloons analyses the 4Ps of Pantaloons, including the Product, Price, Place, and Promotions. Pantaloons is one of India’s leading fashion retail…
SWOT Analysis of Nike (Updated 2025)
Let’s explore the SWOT Analysis of Nike by understanding its strengths, weaknesses, opportunities, and threats. Nike, Inc., a global leader in athletic clothing and equipment,…
Marketing Mix Of UltraTech Cement and 4Ps (Updated 2025)
The Marketing mix of UltraTech Cement analyses the 4Ps of UltraTech Cement, including the Product, Price, Place, and Promotions. UltraTech Cement was started in 1983…
Marketing Mix Of Zapak and 7Ps (Updated 2025)
The marketing mix of Zapak analyses the 7Ps of Zapak, including the Product, Price, Place, Promotion, People, Physical Evidence, and Process of Zapak. Zapak is…
Marketing Mix Of Ipod and 4Ps (Updated 2025)
The Marketing mix of the Ipod analyses the 4Ps of the Ipod, which include the Product, Price, Place, and Promotion of the Ipod. iPod is…
Strategy and Tactics
It is beneficial to make distinction between strategy and tactics so that managers can concentrate themselves on strategic functions rather than engaging in tactical functions….
Marketing Mix Of Radisson and 7Ps (Updated 2025)
The Marketing mix of Radisson Hotels analyses the 7Ps of Radisson Hotels, which includes the Product, Price, Place, Promotion, People, Physical Evidence, and Process of…
Marketing Mix Of Honda Motors and 4Ps (Updated 2025)
The Marketing mix of Honda Motors analyses the 4Ps of Honda Motors, including the Product, Price, Place, and Promotions. The multinational conglomerate Honda Motor Company…
Marketing Mix of Tata Motors and 4Ps (Updated 2025)
The Marketing mix of Tata Motors analyses the 4Ps of Tata Motors, including the Product, Price, Place, and Promotions. Tata Motors is a leading automobile…
SWOT Analysis of Ferrari (Updated 2025)
Let’s explore the SWOT Analysis of Ferrari by understanding its strengths, weaknesses, opportunities, and threats. Ferrari, a symbol of high-performance cars and luxury, is at…
What is SWOT analysis? SWOT matrix, Examples, Template
There are many tools and methods used to do a thorough strategic analysis of a company. One of the strongest tools, which is repeatedly used…
What is Strategy Implementation? A 2025 Guide With Steps & Tips
In the realm of business, strategy implementation stands as the bridge that connects strategic planning to real-world execution. It’s much like a game of chess,…
Formulation of Strategy – Process of Formulation of Strategy
Formulation of strategy is a creative and analytical process. It is a process because particular functions are performed in a sequence over the period of…
SWOT of Monginis
SWOT Analysis of Monginis The SWOT of Monginis discusses the strengths, weaknesses, opportunities and threats for the bakery brand – Monginis. Monginis is known for…
SWOT Analysis of Air India
Strengths in the SWOT analysis of Air India Air India has been the largest air carrier in India in terms of traffic volume and company assets….
Three Levels of Strategy: Key Differences in Corporate, Business, and Functional Strategy
In the realm of strategic management, we often talk about three principal levels of strategy – corporate, business, and functional. These strategic layers distinctly vary,…
Commodification – Meaning, Features, and Examples
Commodification is the process of turning various things into commodities that can be traded. It refers to the act or process of treating something as…
SWOT analysis of IPL (Updated 2025)
Let’s explore the SWOT Analysis of IPL by understanding its strengths, weaknesses, opportunities, and threats. Established by the BCCI in 2008, the IPL is a…
SWOT Analysis of Nokia 2025
Nokia has had a long and successful journey, tracing back to its establishment in 1865. Over the years it has evolved into a leading multinational…
SWOT Analysis of GUCCI (Updated 2025)
Let’s explore the SWOT Analysis of Gucci by understanding its strengths, weaknesses, opportunities, and threats. Luxury brand Gucci dominates the fashion market by combining traditional…
Role of Strategy
There are many roles of strategy within an organization. This article presents 4 role of strategy which is present in each strategic organization. 1) Framework…
