The Marketing mix of UltraTech Cement analyses the 4Ps of UltraTech Cement, including the Product, Price, Place, and Promotions. UltraTech Cement was started in 1983…
Marketing Mix Of Zapak and 7Ps (Updated 2024)
The marketing mix of Zapak analyses the 7Ps of Zapak, including the Product, Price, Place, Promotion, People, Physical Evidence, and Process of Zapak. Zapak is…
Marketing Mix Of Ipod and 4Ps (Updated 2023)
The Marketing mix of the Ipod analyses the 4Ps of the Ipod, which include the Product, Price, Place, and Promotion of the Ipod. iPod is…
Strategy and Tactics
It is beneficial to make distinction between strategy and tactics so that managers can concentrate themselves on strategic functions rather than engaging in tactical functions….
Marketing Mix Of Radisson and 7Ps (Updated 2024)
The Marketing mix of Radisson Hotels analyses the 7Ps of Radisson Hotels, which includes the Product, Price, Place, Promotion, People, Physical Evidence, and Process of…
Marketing Mix Of Honda Motors and 4Ps (Updated 2024)
The Marketing mix of Honda Motors analyses the 4Ps of Honda Motors, including the Product, Price, Place, and Promotions. The multinational conglomerate Honda Motor Company…
Marketing Mix of Tata Motors and 4Ps (Updated 2024)
The Marketing mix of Tata Motors analyses the 4Ps of Tata Motors, including the Product, Price, Place, and Promotions. Tata Motors is a leading automobile…
SWOT Analysis of Ferrari (Updated 2024)
Let’s explore the SWOT Analysis of Ferrari by understanding its strengths, weaknesses, opportunities, and threats. Ferrari, a symbol of high-performance cars and luxury, is at…
What is SWOT analysis? SWOT matrix, Examples, Template
There are many tools and methods used to do a thorough strategic analysis of a company. One of the strongest tools, which is repeatedly used…
What is Strategy Implementation? A 2023 Guide With Steps & Tips
In the realm of business, strategy implementation stands as the bridge that connects strategic planning to real-world execution. It’s much like a game of chess,…
Formulation of Strategy – Process of Formulation of Strategy
Formulation of strategy is a creative and analytical process. It is a process because particular functions are performed in a sequence over the period of…
SWOT of Monginis
SWOT Analysis of Monginis The SWOT of Monginis discusses the strengths, weaknesses, opportunities and threats for the bakery brand – Monginis. Monginis is known for…
SWOT Analysis of Air India
Strengths in the SWOT analysis of Air India Air India has been the largest air carrier in India in terms of traffic volume and company assets….
Three Levels of Strategy: Key Differences in Corporate, Business, and Functional Strategy
In the realm of strategic management, we often talk about three principal levels of strategy – corporate, business, and functional. These strategic layers distinctly vary,…
Commodification – Meaning, Features, and Examples
Commodification is the process of turning various things into commodities that can be traded. It refers to the act or process of treating something as…
SWOT analysis of IPL (Updated 2024)
Let’s explore the SWOT Analysis of IPL by understanding its strengths, weaknesses, opportunities, and threats. Established by the BCCI in 2008, the IPL is a…
SWOT Analysis of Nokia 2023
Nokia has had a long and successful journey, tracing back to its establishment in 1865. Over the years it has evolved into a leading multinational…
SWOT Analysis of GUCCI (Updated 2024)
Let’s explore the SWOT Analysis of Gucci by understanding its strengths, weaknesses, opportunities, and threats. Luxury brand Gucci dominates the fashion market by combining traditional…
Role of Strategy
There are many roles of strategy within an organization. This article presents 4 role of strategy which is present in each strategic organization. 1) Framework…
Marketing Mix of Reliance Communications and 7Ps (Updated 2024)
The Marketing mix of Reliance Communications analyses the 7Ps of Reliance Communications, which includes the Product, Price, Place, Promotion, People, Physical Evidence, and Process of…
Characteristics of Mission Statement
Organizations legitimize themselves by performing some function that is valued by society. A mission statement defines the basic reason for the existence of that organization….
Marketing Mix Of JBL and 4Ps (Updated 2023)
The Marketing mix of JBL analyses the 4Ps of JBL, which includes the Product, Price, Place, and Promotion of JBL. JBL is an American-origin company…
Marketing Mix of Fiama Di Wills and 4Ps (Updated 2023)
The Marketing mix of Fiama Di Wills analyses the 4Ps of Fiama Di Wills, which includes the Product, Price, Place, and Promotion of Fiama Di…
Marketing Strategy of Axis Bank
The 3rd largest private sector bank of India is Axis Bank which was previously known as UTI bank. UTI bank changed its name to Axis…
What Is Affinity Marketing? Definition and Strategies for Success (Updated 2024)
Affinity marketing is an integral part of a solid and successful marketing strategy. This is when two or more businesses work together to promote their…
SWOT Analysis of BATA
Bata is a global footwear and fashion accessory manufacturer and retailer, headquartered in Lausanne, Switzerland. Bata was founded in 1894 in Zlin, the Czech Republic…
Marketing Mix of Tylenol and 4Ps (Updated 2023)
The marketing mix of Tylenol analyses the 4Ps of Tylenol marketing strategies, including Product, Price, Place, and Promotions. Tylenol is a pain relief drug with…
Marketing Mix of Tupperware and 4Ps (Updated 2023)
The Marketing mix of Tupperware analyses the 4Ps of Tupperware, including the Product, Price, Place, and Promotions. Tupperware Brands Corporation is an industry benchmark and…
SWOT Analysis of Exxon Mobil (Updated 2024)
Let’s explore the SWOT analysis of Exxon Mobil by understanding its strengths, weaknesses, opportunities, and threats. Exxon Mobil Corporation is a world leader in oil…
What are Business Goals? Definition, Examples, and Steps
Business goals are the desired results that a company aims to achieve. They help define the business’s success and can also serve as a source…
SWOT Analysis of Philips (Updated 2024)
Let’s explore the SWOT Analysis of Philips by understanding its strengths, weaknesses, opportunities, and threats. As a leader in health technology worldwide, Philips has continuously…
Impact of Environment on organization
Every organisation has to work within a framework of certain environmental forces and there is a continuous interaction between the organisation and its environment. The…
Planning Process
The sequences of various steps in planning are in such a way that they lead to the translation of an idea into action by reaching to the state of establishing of sequences of activities. Each stage contributes to plan formulation in the following ways:
Features of Planning
Planning is an essential element for the success of any business establishment. Most of the renowned businesses that have been able to succeed in their…
Mission of a company – What is mission?
While the essence of vision is a forward looking view of what an organization wishes to become, mission is what an organization is and why…
Vision
Aspirations, expressed as strategic intent, should lead to an end; otherwise they would just be castles in the air. That end is the vision of…
What is Prestige Pricing? A Complete Guide with Definition & Real-Life Examples
In the world of business, pricing strategies can make or break a company’s success. Prestige pricing, for instance, is a fascinating approach. This method works…
What is Product Life Cycle? Definition, Stages & Examples
The product life cycle is the depiction of different stages a particular product goes through, from being introduced to the consumers (called Introduction) to being…
A Study on McDonald’s Arch Deluxe Burger Brand Failure
As well as the McLibel Trial, McDonald’s has also experienced a number of more conventional marketing problems in recent years. Most of these problems have…
Sales Forecasting
Sales forecasting is a difficult area of management. Most managers believe they are good at forecasting. However, forecasts made usually turn out to be wrong!…
