In the world of business, the role of the component ‘price’ is of utmost importance. No matter the amount of marketing effort or promotional campaigns,…
Top Wine Brands across the globe 2025
Top wine brands in the world in are the ones producing high-quality wines in prestigious winemaking regions of the USA, France, Spain, Germany and Italy….
Top 10 Dairy Companies and Brands in the World in 2025
Top Dairy Companies and brands in the World in are flourishing at an incredible rate and showing stellar performances in terms of higher brand valuation,…
What is selling cost – Factors and Components of Selling Cost
According to the dictionary of marketing, selling cost refers to the expenditure, which is done by a company. This includes the promotion as well as…
What is Micro Environment in Business? Definition & Factors
Definition: Micro environment is the immediate environment of a business, which includes factors like employees, customers, competitors, suppliers, marketing intermediaries, etc, and can influence daily…
What is Carryover Effect or Carry-over Effects?
A carryover effect is an effect which is carried over from one condition to another over a period of time. Carry-over effect happens in Advertising…
Top 20 TV Channels in the world in 2025
TV is fantastic, right? It’s like a magic box that brings all sorts of cool stuff into our homes. Sports, cartoons, adventures, and even learning…
Top 17 Boeing Competitors & Alternatives in 2025
The top Boeing competitors are Airbus, Lockheed Martin, General Dynamics, Northrop Grumman, Raytheon Company, GE Aviation, Safran and others. Boeing is one of the world’s…
Interpersonal roles in management
If you are reading this, chances are that you have a hunch that the roles we play in daily life at home are the same…
Top 19 Cisco Competitors & Alternatives in 2025
The top Cisco competitors are Juniper, Alcatel – Lucent, HP, Aruba, Huawei, Arista, VMWare and others. Cisco is an international technology leader and innovation company…
Concept of Product Class
To understand the concept of Product Class, it becomes essential to first understand what exactly a “product” is. A product can be defined as anything…
Top 20 Home Depot Competitors & Alternatives in 2025
The top Home Depot competitors are Target, Lowe’s, JC Penney, Walmart, Amazon, Best buy, Staples and others. Home Depot is an American home improvement retailer…
What is Demarketing? Types, Examples & Benefits
Demarketing occurs when a company reduces demand for its product or service due to inadequate supply or excessive promotion and distribution expenditures in some locations,…
Marketing Mix of Vans Retail and 4Ps (Updated 2025)
The Marketing mix of Vans analyses the 4Ps of Vans, including the Product, Price, Place, and Promotions. Vans is a subsidiary of its parent company,…
Who are Brand Advocates and what is Brand advocacy?
Brand advocacy is a type of marketing strategy that encourages consumers or employees of a brand to behave like brand advocates and promote their positive…
Marketing Mix of Barcelona Football Club and 7Ps (Updated 2025)
The Marketing mix of Barcelona Football Club analyses the 7Ps of Barcelona Football Club, which includes the Product, Price, Place, Promotion, People, Physical Evidence, and…
What is Cooling off period?
Cooling off period has two meanings. The first one happens in an agreement which allows the buyer to back out from the contract within a…
Marketing Mix of Versace and 4Ps (Updated 2025)
The Marketing mix of Versace analyses the 4Ps of Versace, including the Product, Price, Place, and Promotions. Gianni Versace S.p.A is popularly known in the…
Key Opinion Leaders – Definition, Role, Benefits and Examples
Key opinion leaders or KOLs are those leaders whose strong and credible social status empowers them able to influence and persuade the key decisions of…
Marketing Mix of Clinic Plus and 4Ps (Updated 2025)
The Marketing mix of Clinic Plus analyses the 4Ps of Clinic Plus, including the Product, Price, Place, and Promotions. Clinic Plus is one of the…
Marketing Mix of Clean & Clear and 4Ps (Updated 2025)
The Marketing mix of Clean & Clear analyses the 4Ps of Clean & Clear, including the Product, Price, Place, and Promotions. Clean & Clear is…
Top 15 Whisky Brands in the World
Whisky lovers have never had such a wide option of drinks. The number of whisky brands are on the rise but still there are some…
Mystery Shopping – Skills & Characteristics of a Mystery Shopper | Blog
What is Mystery Shopping? Mystery shopping is a tool used by businesses to measure the quality of customer service. Businesses will hire mystery shoppers to…
SWOT analysis of New Balance (Updated 2025)
Let’s explore the SWOT Analysis of New Balance by understanding its strengths, weaknesses, opportunities, and threats. New Balance is a well-known brand in the global…
Marketing Mix of Oral-B and 4Ps (Updated 2025)
The Marketing mix of Oral-B analyses the 4Ps of Oral-B, including the Product, Price, Place, and Promotions. Oral-B is associated with the FMCG industry as…
What are Brand Assets?
Definition of Brand Assets Brand Assets are the consistent signals that make it quite easier for the consumers to recognize and identify the brand and…
Marketing Mix of Lululemon Athletica and 4Ps (Updated 2025)
The Marketing mix of Lululemon Athletica analyses the 4Ps of Lululemon Athletica, which includes the Product, Price, Place, and Promotion of Lululemon Athletica. Lululemon Athletica…
Comparative Advantage
Definition Comparative Advantage is an economic advantage which happens if one country or one economy is able to produce a good or service at a…
Top 50 Cosmetics Brands in the World in 2025 (With Statistics)
This article lists the top cosmetic brands as per their overall performance across the globe. Cosmetics, which are also known by the name, Makeup, are…
Marketing Mix of Sunfeast Yippee Noodles and 4Ps (Updated 2025)
The Marketing mix of Sunfeast Yippee Noodles analyses the 4Ps of Sunfeast Yippee Noodles, including the Product, Price, Place, and Promotions. Sunfeast Yippee Noodles is…
Marketing Mix of Lush and 4Ps (Updated 2025)
The Marketing mix of Lush analyses the 4Ps of Lush, which includes the Product, Price, Place, and Promotion of Lush. Lush Ltd is a private…
Marketing Mix of American Airlines and 7Ps (Updated 2025)
The Marketing mix of American Airlines analyses the 7Ps of American Airlines, which includes the Product, Price, Place, Promotion, People, Physical Evidence, and Process of…
Marketing Mix of Marks and Spencer and 4Ps (Updated 2025)
The Marketing mix of Marks and Spencer analyses the 4Ps of Marks and Spencer, which includes the Product, Price, Place, and Promotion of Marks and…
Marketing Mix of Mango and 4Ps (Updated 2025)
The Marketing mix of Mango analyses the 4Ps of Mango, which include the Product, Price, Place, and Promotion of Mango. Punto Fa, S. L is…
Marketing Mix of Nintendo and 4Ps (Updated 2025)
The Marketing mix of Nintendo analyses the 4Ps of Nintendo which includes the Product, Price, Place and Promotion of Nintendo. Nintendo Co Ltd is a…
SWOT Analysis of Lays
Lays is a popular brand of potato chips which is owned by Frito Lays which is a fully owned subsidiary of Pepsico. The potato chips…
Marketing Mix of New Balance and 4Ps (Updated 2025)
The Marketing mix of New Balance analyses the 4Ps of New Balance, which includes the Product, Price, Place, and Promotion of New Balance. New Balance…
Marketing Mix of Sainsbury’s and 7Ps (Updated 2025)
The Marketing mix of Sainsbury’s analyses the 7Ps of Sainsbury’s, which includes the Product, Price, Place, Promotion, People, Physical Evidence, and Process of Sainsbury’s. Sainsbury’s…
Top 17 Subaru Competitors & Alternatives in 2025
The top Subaru Competitors are Hyundai, Toyota, Honda, Nissan, Volkswagen, Jeep, Ford, Mazda and others. Subaru is a company that manufactures automobile and is based…
Swot analysis of Heineken (Updated 2025)
Let’s explore the SWOT Analysis of Heineken by understanding its strengths, weaknesses, opportunities, and threats. Heineken is a global beer icon known for its history…