A popular brand of anti-dandruff shampoo made initially by Procter & Gamble for the American market. The brand that is owned by P & G…
Marketing Strategy of Havells
The Fast Moving Electrical Goods Company (FMEG) Havells India Limited is $1.4 Billion Electricals and Home appliances Company which manufactures products ranging from fans to…
SWOT Analysis of Oral- B
Oral- B is a line of dental care products owned by Procter & Gamble. The company sells a wide range of oral care products like…
What is Brand Activation & Why is it Important?
Brand activation is the execution of a marketing process used to generate awareness, drive consumer actions, and build lasting connections through interaction and brand experiences…
Marketing Strategy of Horlicks
The malt based beverage & food is the nutritional brand of GlaxoSmithKline plc introduced in the year 1919. The brand has associated itself with the…
SWOT Analysis of Qantas Airlines (Updated 2024)
Let’s explore the SWOT Analysis of Qantas Airlines by understanding its strengths, weaknesses, opportunities, and threats. Qantas Airlines, Australia’s flag carrier airline, symbolizes reliability and…
Marketing Strategy of Himalaya
It all started in 1930 when the idea of contemporizing the Ayurveda by Mr. M. Manal gave birth to the company Himalaya. It opened its…
SWOT Analysis of Singapore Airlines
Let’s explore the SWOT Analysis of Singapore Airlines by understanding its strengths, weaknesses, opportunities, and threats. Singapore Airlines is well-known as Singapore’s flag carrier for…
SWOT Analysis of Virgin Atlantic
Virgin Atlantic is a British Airline founded by the ace businessman Richard Branson. Owned by the Virgin Atlantic Limited, the airline has always been focused…
SWOT analysis of Fab India
Fab India is a popular retail brand based out of India that deals in traditional handloom based clothes that are hand-woven by craftsmen across the…
Marketing Mix of Active Wheel and 4Ps (Updated 2023)
The Marketing mix of Active Wheel analyses the 4Ps of Active Wheel, which includes the Product, Price, Place, and Promotion of Active Wheel. Active Wheel…
Marketing Mix of Victoria’s Secret and 4Ps (Updated 2023)
The Marketing mix of Victoria’s Secret analyses the 4Ps of Victoria’s Secret, including the Product, Price, Place, and Promotions. Victoria’s Secret is an American origin…
Top Amazon Competitors (Updated in 2023)
Amazon was founded by Jeff Bezos, in the year 1994. It is one of the top e-commerce companies based in Seattle; Wash. Amazon uses the…
Top AWS competitors (Updated in 2023)
The top AWS competitors are Microsoft Azure, Google Cloud, Alibaba Cloud, IBM, Oracle, CenturyLink, Rackspace and others. Amazon which ventured as an online bookstore has…
Top Mercedes Competitors (Updated in 2023)
The top Mercedes Competitors are Audi, BMW, Porsche, Lamborghini, Bugatti, Bentley, Lexus, Ferrari and others. Mercedes Benz is an international automobile company and a division…
Top BBC Competitors (Updated in 2023)
The top BBC competitors are Turner Broadcasting System (CNN), ITV, Channel 4, Sky PLC, Viacom, UKTV and others. British Broadcasting Corporation (BBC) is a public…
Top Cadbury Competitors (Updated in 2023)
The top Cadbury competitors are Mars, Hershey’s, Nestle, Kraft Foods, Lindt, Ferrero, Dove and others. Cadbury is a confectionary company that is headquartered in London,…
Importance of Leadership | Why is Leadership Important ?
A leader by definition is a person who leads a group, organization or a country. Leadership being the most influential element of any business has…
SWOT analysis of Maersk
A.P. Moller–Maersk Group popularly known as Maersk is a logistics and transport conglomerate headquartered in Copenhagen, Denmark. With the presence in domains such as transport,…
SWOT analysis of Vans
Vans is a company that makes shoes and other related accessories for skateboarding and snowboarding. The company which targets a young customer group is popular…
Top Accenture Competitors (Updated in 2023)
The top Accenture competitors are IBM, Deloitte, McKinsey and Company, Price water house coopers, Ernst and Young, KPMG, Capgemini and others. Accenture is one of…
Top Tea Brands in the world in 2024 | Best Chai Brands
An aromatic beverage, tea, is made by pouring hot water on a cultivated shrub, Camellia sameness. Tea contains various health benefits. Tea contains antioxidants, helps…
Top Bottled Water Brands in 2024
Bottled water brands have managed to create a distinct name for themselves in the commercial beverage category because of increasing consumer demand in both developing…
ABC Analysis in Inventory Classification Explained with Examples
Inventory management is a humungous task for all business corporations. For those into manufacturing and retailing, inventory management is a vital business function that determines…
Marketing Mix of Fogg Deodorant and 4Ps (Updated 2023)
The Marketing mix of Fogg Deodorant analyses the 4Ps of Fogg Deodorant, including the Product, Price, Place, and Promotions. Fogg Deodorant is a subsidiary product…
Top 18 Ice cream brands in the World in 2024
The word ice cream brings a grin to your face, a smile to your lips, and a heavenly taste to your mouth. The favorite dessert…
Top EBay Competitors (Updated in 2023)
The top Ebay competitors are Amazon, Alibaba, Walmart, JD, Priceline, Rakuten, Zalando and others. EBay is ranked position 306 on Forbes with a market Capitalization…
What is Corporate Branding?
Corporate Branding is an act of using the brand name of the company in the overall advertising efforts and all the communication to the stakeholders….
Marketing Mix of Pantene and 4Ps (Updated 2023)
The Marketing mix of Pantene analyses the 4Ps of Pantene, including the Product, Price, Place, and Promotions. Pantene is a subsidiary brand of its parent…
Disney Competitors (Updated in 2023)
The top Disney Competitors are Time Warner Inc.,Fox, Paramount Global, Comcast, Sony, AMC Network, Lionsgate and others. Disney is an American entertainment company that was…
What is Website Conversion?
A website conversion occurs when a visitor to your website completes a desired action, such as signing up for newsletter, social media share, filling out…
Marketing Strategy of Durex
“Durability, Reliability and Excellence” popularly known as Durex is founded in 1915 as The London Rubber Company by LA Jackson which was initially selling imported…
Ford Competitors (Updated in 2023)
The top Ford Competitors are General Motors Company, Toyota Motors, Tata Motors, Hyundai Motors, Honda Motor Company, Tesla Motors and others. The Ford Motor Company…
Marketing Strategy of Eveready
Eveready Industries India Limited (EIIL), the B.M Khaitan Group Company was formed in 1905 as Union Carbide India Ltd. and later in 1993 it became…
POSDCORB Concept
Fortune magazine, a financial magazine with worldwide acclaims, publishes the most prestigious list of the largest and the most successful corporations of the world every…
Marketing Strategy of Faber Castell
Founded in the year 1761 by Kasper Faber, the brand which resonates itself with the creativity is the largest Pencil Manufacturer worldwide. The German company…
Marketing Strategy of Fair and Lovely
The flagship brand of Hindustan Unilever was introduced in the year 1973, after a research scientist in HUL lab discovered that vitamin B3 could prove…
Target Pricing
How is a selling price for any product calculated? The norm for price calculation in any business is generally like this: Calculate all the costs…
Marketing Strategy of Budweiser
Introduced in 1876 this American Brand is the biggest brand of the Anheuser-Busch InBev. in its portfolio. The Budweiser beers are filtered and are available…
Five Methods and Types of Communication (with Tips)
Communication is a very basic and fundamental process for human beings. However, when a brand wants to communicate with their customers, then communication takes another…