Limca is a popular brand of lemon flavored aerated drink currently manufactured and sold by Coca-Cola India.The drink which is positioned as crisp, clear and…
SWOT Analysis of Vadilal Ice-cream
Vadilal Icecreams is India’s second biggest ice cream company headquartered in Gujarat, India. In addition to ice creams, Vadilal also makes processed and semi-processed food….
SWOT Analysis of Fogg
Fogg Perfumes are a brand of perfumes sold by Vini Cosmetics, a company that is a wholly owned subsidiary of Paras Pharmaceuticals which also own…
Types of Market Research Questions
A common confusion that we get when conducting a market research survey is the market research questions that we should ask from the sample population….
Marketing Mix of Mother Dairy and 4Ps (Updated 2023)
The Marketing mix of Mother Dairy analyses the 4Ps of Mother Dairy, which includes the Product, Price, Place, and Promotion of Mother Dairy. Mother Dairy…
Marketing Strategy of Godrej
Founded in 1897 the company has been operating in the country since the Swadeshi movement. Its founder, Ardeshir Godrej, lawyer-turned-serial entrepreneur and founder of Godrej…
SWOT Analysis of Ben & Jerry’s Ice Creams (Updated 2024)
Let’s explore the SWOT Analysis of Ben & Jerry’s by understanding its strengths, weaknesses, opportunities, and threats. Ben & Jerry’s, a global frozen dessert leader,…
Marketing Mix of Aston Martin and 4Ps (Updated 2024)
The Marketing mix of Aston Martin analyses the 4Ps of Aston Martin, including the Product, Price, Place, and Promotions. Aston Martin Lagonda Limited is referred…
SWOT Analysis of Pernod Ricard
Pernod Ricard is a winemaker and one of the biggest brands in the wine and spirits industry. The company which has been in existence since…
SWOT Analysis of Jack Daniels
Jack Daniels is the world’s top-selling American whiskey brewed by the Jack Daniels Brewery which is owned by Brown Forman. The various popular variants of…
SWOT Analysis of Pears Soap
Pears Soap which was manufactured for the first time in the year 1807, was one of the first transparent soaps to be sold in the…
Winner’s Curse – Definition, Meaning, Tips and Examples
A winner’s curse is a situation where the winning bid of any asset in an auction exceeds its common value or true worth. The term…
SWOT Analysis of Nissin
After the Second World War, there was the shortage of food in Japan and this created a need for a cheap and quick solution. This…
Top Louis Vuitton Competitors (Updated in 2023)
The top Louis Vuitton Competitors are Hermes, Gucci, Prada, Chanel, Burberry, Coach, Fendi and others. Louis Vuitton headquartered in Paris, France, is a famous French…
What is Brand Extension?
What Is Brand Extension? Brand extension is when a company uses an already-established brand name to launch a new product. The new product can be…
Marketing Strategy of Foster’s
The Australian Beer group was founded way back in 1887 by William & Ralph Foster who had interests in soft drinks & brewing. Although the…
SWOT Analysis of Clinic Plus
Clinic Plus is a brand of shampoo that is targeted towards young girls who aspire to have long and healthy hair. The brand that is…
Top 9 Tesco Competitors (Updated in 2023)
The top Tesco competitors are Sainsbury’s, Asda, Morrison’s, The Cooperative, Aldi – 6.2%, Waitrose, Lidl – 4.5%, Iceland foods – 2.1% and Small retail &…
SWOT analysis of Petronas
Petronas or Petroliam Nasional Berhad as it is better known as is a state-owned oil and natural gas company based out of Malaysia. Since it…
SWOT analysis of Ritz Carlton
Ritz Carlton is a chain of luxury hotels across the world with operations in around 30 countries across the world. The conglomerate has under its…
Marketing Strategy of Forever 21
Forever 21 is the Fashion apparel brand which is headquartered in Los Angeles, California. The American apparel brand was founded in 1984 and the first…
SWOT Analysis of Clean & Clear
Clean & Clear Products is a line of skin care products owned by Johnson & Johnson. The products which are primarily catering to the skin…
SWOT analysis of The Body Shop (Updated 2024)
Let’s explore the SWOT Analysis of The Body Shop by understanding its strengths, weaknesses, opportunities, and threats. The Body Shop is a leader in the…
SWOT Analysis of Corona Beer
Corona Beer is a popular brand of beer manufactured by the Mexican brewer Groupo Modelo that is sold in many countries across the world. The…
SWOT Analysis of Cadbury’s Five Star (Updated 2024)
Let’s explore the SWOT analysis of Cadbury’s Five Star by understanding its strengths, weaknesses, opportunities, and threats. One of India’s oldest chocolate bars in its…
Marketing Mix of Royal Dutch Shell and 4Ps (Updated 2023)
The Marketing mix of Royal Dutch Shell analyses the 4Ps of Royal Dutch Shell, including the Product, Price, Place, and Promotions. Royal Dutch Shell plc…
SWOT Analysis of Cadbury Perk
One of India’s popular chocolates in its category is Cadbury’s Perk which is positioned as the wafer coated with chocolate. Cadbury’s Perk was initially owned…
Marketing Strategy of Fevicol
The company’s first manufacturing plant was set up in 1963 in Kondivita has made the white glue brand Fevicol famous, since then the flagship brand…
Marketing Mix of Nivea and 4Ps (Updated 2023)
The Marketing mix of Nivea analyses the 4Ps of Nivea, including the Product, Price, Place, and Promotions. Nivea deals in personal care products and is…
SWOT Analysis of Tim Hortons (Updated 2024)
Let’s explore the SWOT Analysis of Tim Hortons by understanding its strengths, weaknesses, opportunities, and threats. Tim Hortons, a Canadian fast-food essential, represents rapid service,…
Marketing Strategy of Fiat
Fiat Automobiles, the Italian automobile manufacturer is the largest automobile manufacturer in Italy and is a part of Fiat Chrysler Automobiles which was formed in…
SWOT analysis of Top Ramen
Top Ramen is one of the oldest brands of noodles manufactured by Nissin. A Japanese company Nissin was one of the earliest to market instant…
Starbucks SWOT Analysis (Updated 2024)
Let’s explore Starbucks’s SWOT analysis, a giant in the worldwide coffee industry to understand its strengths, weaknesses, opportunities, and threats. Starbucks Corporation is a well-known…
Marketing Strategy of Ferrero Rocher
The Chocolate & quality Confectionaries Company has been introduced in 1982 in Europe. The Italian Chocolatier is known for offering Chocolate & Hazelnut confectionary product…
SWOT Analysis of SAB Miller
SAB Miller is a beverages company which specializes in beer and other alcoholic beverages and also has prime investments in hospitality and gaming.One of the…
What are the Functions of Retailing?
Various parties to the production and distribution of goods play a pivotal role in any economy keeping the robust volume of trade and commerce flowing…
SWOT Analysis of MDH spices
MDH Spices or Mahashian Di Hatti is a key player in the spice market not just in India but across the world. India which is…
Top PayPal Competitors (Updated in 2023)
The top PayPal Competitors are Google Wallet, Wepay, 2Checkout, Authorize.net, Skrill, Intuit, Propay and others. PayPal brought a good alternative to traditional money orders and…
SWOT Analysis of Kissan Tomato Ketchup
Kissan Tomato Ketchup is a popular brand of the Indian food processing conglomerate Kissan Group. The company which was set up in the year 1935…
Marketing Strategy of Fanta
The second oldest brand in the brand portfolio of the World famous beverage company Coca-Cola introduced in 1940. The brand is also the second largest…
