Lifestyle segmentation is a method of categorizing a market’s potential buyers into distinct groups of individuals who share similar lifestyles. For example, an activewear market…
Top 12 Netflix Competitors & Alternatives in 2025
Netflix is the top OTT streaming platform and has competitors like Amazon prime video, Disney+, Hotstar, Hulu, Paramount+, HBO Max and others. Netflix is a leading…
SWOT Analysis of Lexus
Lexus is the luxury car section of Toyota Motors Pvt Ltd which is based out of Japan. The luxury brand from Toyota has marked its…
Marketing Strategy of British Airways – British Airways Marketing Strategy
The UK’s largest international carrier British Airways is one of the world’s leading global premium airlines and leading player in the airline industry serving more than…
SWOT Analysis of Isuzu
Isuzu is a Japanese commercial vehicle and diesel engine manufacturing company headquartered in Tokyo. The company was founded in 1934. Its principal activity is the…
Expectancy Theory of Motivation
The Expectancy Theory as explained by Vroom was brought about to explain and separate effort (arising from motivation), outcomes, and performance. This is because other…
Top 10 Uber Competitors & Alternatives in 2025
The top Uber Competitors are Lyft, Curb, DidiChuxing, Grab, Ola, Gojek, Yandex Taxi, Local Taxis and Public Transport. This article is divided into the Direct…
SWOT Analysis of iPod
The iPod is a line of portable media players and multi-purpose pocket computers designed and marketed by Apple Inc. The first version was released on…
Aaker Brand Equity Model
In the field of marketing, Brand Equity means the value of a brand. The concept of the value of a brand is very interesting and…
Marketing Strategy of Boeing – Boeing Marketing Strategy
The aerospace & leading manufacturer Boeing is the world’s largest aerospace company and leading commercial jetliners & defence, space and security systems manufacturer. The company…
SWOT Analysis of iWatch
iWatch or Apple Watch is a line of smartwatches developed, designed, and marketed by Apple Inc. It incorporates fitness tracking and health-oriented capabilities with integration…
SWOT Analysis of iOS
iOS is a mobile operating system created and developed by Apple Inc. exclusively for its hardware. It is the operating system that presently powers many…
SWOT Analysis of Good Day
Good Day Biscuits are a popular brand of biscuits owned by Brittania Industries, a company with a legacy of over 100 years. The company in…
Top 15 Companies in Russia in 2025
Let’s take a fun trip into the world of Russia’s most prominent companies! Imagine them as the champions of the business world, from oil giants…
Top 14 Domino’s Pizza Competitors & Alternatives in 2025
The top Domino’s Pizza competitors are Pizza Hut, McDonald’s, KFC, Starbucks, Subway, Burger King, Dunkin Donuts and others. Domino Pizza has established 57 years ago…
SWOT Analysis of Rolls-Royce
From the year 1904 when it was first established the luxury car brand, Rolls Royce has been an epitome of quality behind wheels. Rolls-Royce Motor…
Organizational Structure – Definition, Types and Elements
Organizational structure is the formal and structured hierarchy in an organization. Various activities such as Task allocation, subordination, supervision, coordination are based on the structure…
Marketing Strategy of Bisleri – Bisleri Marketing Strategy
Founded in 1969 the company Bisleri International Pvt. Ltd is an Indian beverages company known for its bottled water. With more than 52 years of…
SWOT Analysis of Snickers
Snickers is a brand name and a chocolate bar made by the American company Mars, Incorporated. It is made up of nougat topped with caramel…
Marketing Strategy of BBC – BBC Marketing Strategy
The British Broadcasting Corporation popularly known as BBC is a British public service broadcaster has London as its headquarters. It is the world’s oldest national…
SWOT Analysis of WhatsApp (Updated 2025)
Let’s explore the SWOT Analysis of WhatsApp by understanding its strengths, weaknesses, opportunities, and threats. WhatsApp, the leading global messaging service, has completely changed how…
7 Steps to Implement Kaizen in your Organization
Kaizen is the process of Continuous improvement wherein changes are made to the organization’s process either in one go or Step by step. One of…
Top 20 Sony Competitors & Alternatives in 2025
The top Sony Competitors are Samsung, Life’s Good (LG), Panasonic, Philips, Dell, Apple, Hewlett Packard and others. Sony Corporations is one of the largest electronics…
SWOT Analysis of IRCTC
Indian Railway Catering and Tourism Corporation (IRCTC) is a subsidiary of the Indian Railways that handles the catering, tourism and online ticketing operations of the…
What is Kaizen – The philosophy of Kaizen Explained
At any given point, a business can improve itself through various means. It can improve its production, its flow of goods, its finance management or…
Top 16 Volkswagen Competitors & Alternatives in 2025
The top Volkswagen Competitors are Toyota, General Motors, Ford, Renault Nissan, Hyundai, BMW, Chevrolet, Honda and others. Volkswagen (VW) is a German Automaker company that…
SWOT Analysis of Listerine
Listerine is a popular brand of mouthwash sold by Johnson & Johnson. The product which claims to kill 99 percent of germs is a highly…
SWOT analysis of Maaza
Maaza is a mango flavored drink that is currently owned by Coca-Cola Limited. Very popular amongst families and children, the drink is sold in Eastern…
What is a Limited Liability Company? Advantages and Disadvantages of Limited Liability
A limited liability company (LLC) is a business entity or corporate structure in which the members of the organization cannot be personally held responsible or…
Top 19 LG Competitors & Alternatives in 2025
The top LG Competitors are Samsung, Sony, Panasonic, Whirlpool, Haier, Midea & Carrier Midea, Electrolux, Philips, Toshiba and others. LG has its headquarters in Seoul,…
SWOT analysis of State Bank of India (Updated 2025)
Let’s explore the SWOT Analysis of the State Bank of India (SBI) by understanding its strengths, weaknesses, opportunities, and threats. State Bank of India (SBI)…
SWOT Analysis of Mini Cooper
The original Mini started off as a small sized iconic car conceptualized by British Motor Corporation in the year 1969. Since the year 1994 Mini…
Top 12 Pen Brands In The World with Statistics
The top pen brands in the world in are flourishing at a good pace because of their varied product portfolio that keeps everyone from students…
SWOT analysis of Mentos
Mentos is a brand of mint flavored edible confectionery, which can be procured from retails stores, chemists, pharmacists or vending machines. The min was first…
Top 20 Dunkin Donuts Competitors & Alternatives in 2025
The top Dunkin Donuts Competitors are Starbucks, McDonalds, KFC, Subway, Pizza Hut, Domino’s Pizza, Burger King and others. Competition in the quick service restaurant industry…
SWOT Analysis of Lego (Updated 2025)
Let’s explore the SWOT analysis of Lego and understand its strengths, weaknesses, opportunities, and threats. Lego began in Denmark in 1932 as a small carpenter’s…
SWOT Analysis of Tag Heuer
TAG Heuer is a Swiss manufacturing company that designs, manufactures and markets watches and fashion accessories, as well as eyewear and mobile phones manufactured under…
SWOT analysis of Polo Ralph Lauren (Updated 2025)
Let’s explore the SWOT Analysis of Polo Ralph Lauren by understanding its strengths, weaknesses, opportunities, and threats. Ralph Lauren Corporation, founded in 1967 by its…
SWOT analysis of Versace
Versace is an international fashion house owned by the Italian designer Gianni Versace which sells luxury class lifestyle goods like clothing, accessories and other merchandise….
Top 20 KFC Competitors & Alternatives in 2025
The top KFC competitors are McDonalds, Burger King, Subway, Dunkin Donuts, Starbucks, Pizza Hut, Domino’s Pizza and others. The demand for fast foods all over…
