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Home » Competitors » Top 22 Infiniti Competitors & Alternatives in 2024

Top 22 Infiniti Competitors & Alternatives in 2025

December 27, 2024 | By Hitesh Bhasin | Filed Under: Competitors

Infiniti is the luxury vehicle division of the Japanese automaker Nissan, which was introduced in the United States in 1989 to target the premium vehicle segments. In this article, we discuss the top Infiniti Competitors and Alternatives.

Founded in 1989, Infiniti has established itself as a player in the luxury car market with its focus on performance, technology, and design. The brand differentiates itself from its competitors with its signature “human touch” design philosophy, which emphasizes a balance between high technology and craftsmanship.

Infiniti offers a range of models, such as sedans, coupes, and SUVs. Their flagship model, the Q50 sedan, delivers performance and style with its powerful V6 engine and sleek exterior design. Infiniti’s commitment to innovation is evident in its hybrid and all-electric vehicles, such as the Q50 Hybrid and the all-electric QX50. With its focus on luxury, performance, and innovation, Infiniti continues to attract drivers who demand high quality and sophistication from their vehicles.

  • Product Type: Luxury vehicles
  • Industry: Automotive
  • Founded Date: 1989
  • Founders: Nissan Motor Co., Ltd.
  • Headquarters: Yokohama, Japan
  • Area Served: Worldwide
  • Current CEO: Peyman Kargar

Table of Contents

  • The top Infiniti competitors are
  • 1. Lexus
  • 2. Acura
  • 3. Audi
  • 4. BMW
  • 5. Mercedes-Benz
  • 6. Genesis
  • 7. Cadillac
  • 8. Lincoln
  • 9. Volvo
  • 10. Jaguar
  • 11. Land Rover (Range Rover)
  • 12. Porsche
  • 13. Tesla
  • 14. Alfa Romeo
  • 15. Maserati
  • 16. Polestar
  • 17. Buick
  • 18. Lucid
  • 19. Nio
  • 20. Xpeng
  • 21. Bentley
  • 22. Rolls-Royce
  • 23. Aston Martin

The top Infiniti competitors are

1. Lexus

Lexus

  • Product Type: Luxury vehicles
  • Industry: Automotive
  • Founded Date: 1989
  • Founders: Toyota Motor Corporation
  • Headquarters: Nagoya, Japan
  • Area Served: Worldwide
  • Current CEO: Koji Sato

Lexus is a Japanese luxury vehicle division of the renowned Toyota Motor Corporation. Honoring a legacy of innovation and unparalleled craftsmanship, Lexus continually exceeds expectations with its refined sedans, SUVs, and coupes. Lexus is a strong competitor in the luxury automotive landscape with a reputation for reliability, advanced safety features, and first-class interiors.

2. Acura

Acura

  • Product Type: Luxury vehicles
  • Industry: Automotive
  • Founded Date: 1986
  • Founders: Honda Motor Company
  • Headquarters: Tokyo, Japan
  • Area Served: Worldwide
  • Current CEO: Jon Ikeda

Acura is the luxury vehicle division of Honda, a Japanese multinational conglomerate. Acura vehicles are known for their mix of value and luxury, blending high performance, innovative safety technology, and upscale interiors. The brand holds a strong position in the market, offering a well-balanced portfolio of sedans, SUVs, and performance cars.

3. Audi

Audi

  • Product Type: Luxury vehicles
  • Industry: Automotive
  • Founded Date: 1909
  • Founders: August Horch
  • Headquarters: Ingolstadt, Germany
  • Area Served: Worldwide
  • Current CEO: Markus Duesmann
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Audi is a member of the Volkswagen Group and a well-established German auto manufacturer. Audi’s vehicles offer unparalleled luxury with advanced technology features, lush interiors, and sophisticated styling. Emphasizing both performance and modern tech, Audi is recognized for advanced driving technology with its Quattro all-wheel-drive system and premium electric vehicle options.

4. BMW

BMW

  • Product Type: Luxury vehicles
  • Industry: Automotive
  • Founded Date: 1916
  • Founders: Franz Josef Popp, Karl Rapp, Camillo Castiglioni
  • Headquarters: Munich, Germany
  • Area Served: Worldwide
  • Current CEO: Oliver Zipse

BMW is a renowned German multinational corporation that produces luxury vehicles and motorcycles. With its range of sedans, SUVs, and sports cars, BMW vehicles represent “ultimate driving pleasure,” blending cutting-edge technology, dynamic performance, and luxurious interiors.

5. Mercedes-Benz

Maybach (Mercedes-Benz)

  • Product Type: Luxury vehicles
  • Industry: Automotive
  • Founded Date: 1926
  • Founders: Karl Benz, Gottlieb Daimler
  • Headquarters: Stuttgart, Germany
  • Area Served: Worldwide
  • Current CEO: Ola Källenius

Mercedes-Benz is a world-renowned German global automobile marque and a division of Daimler AG. Mercedes-Benz is famed for its history of producing luxurious, well-built vehicles that combine elegant style, advanced technology, and refined performance. The brand offers various vehicles, from sedans and SUVs to sports cars and electric vehicles.

6. Genesis

Genesis

  • Product Type: Luxury vehicles
  • Industry: Automotive
  • Founded Date: 2015
  • Founders: Hyundai Motor Company
  • Headquarters: Seoul, South Korea
  • Area Served: Worldwide
  • Current CEO: Jay Chang

Genesis is the luxury vehicle division of South Korean vehicle manufacturer Hyundai Motor Group. Genesis is a relatively new brand in the luxury market dedicated to creating a distinct and personalized luxury experience. The brand offers a smaller but upscale line of sedans and SUVs known for their elegant design, comfortable ride, and high safety scores.

7. Cadillac

Cadillac

  • Product Type: Luxury vehicles
  • Industry: Automotive
  • Founded Date: 1902
  • Founders: Henry M. Leland
  • Headquarters: Warren, Michigan, United States
  • Area Served: Worldwide
  • Current CEO: Steve Carlisle

Cadillac is the luxury vehicle division of the American automotive manufacturer General Motors. It has a rich history of creating premium vehicles, highlighting innovative design, strong performance, and opulent luxury. Cadillac stands tall among auto brand giants, from stylish sedans to commanding SUVs.

8. Lincoln

Lincoln

  • Product Type: Luxury vehicles
  • Industry: Automotive
  • Founded Date: 1917
  • Founders: Henry M. Leland
  • Headquarters: Dearborn, Michigan, United States
  • Area Served: Worldwide
  • Current CEO: Joy Falotico

Lincoln is a division of the Ford Motor Company that sells luxury vehicles. Known for their American luxury, Lincoln vehicles offer their passengers an indulgent motoring experience that celebrates comfort and tranquility. Its range of sedans, SUVs, and crossovers ensures a quiet, smooth ride with a focus on luxury over performance.

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9. Volvo

Volvo

  • Product Type: Luxury vehicles
  • Industry: Automotive
  • Founded Date: 1927
  • Founders: Assar Gabrielsson, Gustav Larson
  • Headquarters: Gothenburg, Sweden
  • Area Served: Worldwide
  • Current CEO: Jim Rowan (Who owns Volvo?)

Volvo is a Swedish luxury automobile manufacturer that is a piny holding company. Volvo integrates Scandinavian design and cutting-edge safety features. Known for its durable, family-friendly vehicles like sedans, wagons, and SUVs, Volvo equips each with robust safety characteristics to uphold its promise of “safety first.”

10. Jaguar

Jaguar

  • Product Type: Luxury vehicles
  • Industry: Automotive
  • Founded Date: 1922
  • Founders: William Lyons, William Walmsley
  • Headquarters: Whitley, Coventry, England
  • Area Served: Worldwide
  • Current CEO: Thierry Bolloré

Jaguar is a British multinational car manufacturer under Jaguar Land Rover, owned by Tata Motors. Jaguar embodies performance with its full sedans, sporty coupes, and robust SUVs. The brand blends breathtaking design, vibrant performance, and innovative technology, delivering a distinct and exhilarating driving experience.

11. Land Rover (Range Rover)

Land Rover

  • Product Type: Luxury SUVs
  • Industry: Automotive
  • Founded Date: 1948
  • Founders: Rover Company
  • Headquarters: Whitley, Coventry, England
  • Area Served: Worldwide
  • Current CEO: Thierry Bolloré

Land Rover (Range Rover) is a British brand of four-wheel drive vehicles, which is agar Land Rover owned by India’s Tata Motors. Land Rover is synonymous with luxury and off-road capability, offering a lineup of rugged yet refined SUVs, including the upscale Range Rover sub-brand. These vehicles are loaded with luxury features and designed with robust capabilities for off-road adventures.

12. Porsche

Porsche

  • Product Type: Luxury vehicles
  • Industry: Automotive
  • Founded Date: 1931
  • Founders: Ferdinand Porsche
  • Headquarters: Stuttgart, Germany
  • Area Served: Worldwide
  • Current CEO: Oliver Blume

Porsche is a German automobile manufacturer specializing in high-performance sports cars, SUVs, and sedans. Celebrated for its distinct design and exhilarating driving experience, Porsche harmoniously blends tradition with innovation, maintaining a legacy of racing triumphs and technology breakthroughs.

13. Tesla

Tesla

  • Product Type: Electric vehicles
  • Industry: Automotive
  • Founded Date: 2003
  • Founders: Elon Musk, JB Straubel, Martin Eberhard, Marc Tarpenning, Ian Wright
  • Headquarters: Palo Alto, California, United States
  • Area Served: Worldwide
  • Current CEO: Elon Musk

Tesla is an American electric vehicle and clean energy company based in Palo Alto, California. A leader in the shift towards electric cars, Tesla provides innovative vehicles packed with cutting-edge technology. Its lineup includes sedans and SUVs that are as entertaining to drive as they are.

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14. Alfa Romeo

Alfa Romeo

  • Product Type: Luxury vehicles
  • Industry: Automotive
  • Founded Date: 1910
  • Founders: Alexandre Darracq, Ugo Stella
  • Headquarters: Turin, Italy
  • Area Served: Worldwide
  • Current CEO: Jean-Philippe Imparato

Alfa Romeo is an Italian luxury car manufacturer and a part of Fiat Chrysler Automobiles. Known for its passionate craftsmanship, impressive technology, and exciting driving dynamics, Alfa Romeo offers compelling cars that stand out in the luxury car market. It creates stylish trend-setters that appeal to those seeking a balance of grace, performance, and technology.

15. Maserati

Maserati

  • Product Type: Luxury vehicles
  • Industry: Automotive
  • Founded Date: 1914
  • Founders: Alfieri Maserati, Ettore Maserati, Ernesto Maserati
  • Headquarters: Modena, Italy
  • Area Served: Worldwide
  • Current CEO: Davide Grasso

Maserati is an Italian luxury vehicle manufacturer in the Fiat Chrysler group. Maserati symbolizes Italian style and sophistication, offering high-performance cars known for their breathtaking design, performance, and sound. The brand maintains a minimalistic lineup of best cars, but each model captures an indulgence and thrill that distinctly speaks to its roots.

16. Polestar

  • Product Type: Electric vehicles
  • Industry: Automotive
  • Founded Date: 2017
  • Founders: Volvo Car Group, Zhejiang Geely Holding
  • Headquarters: Gothenburg, Sweden
  • Area Served: Worldwide
  • Current CEO: Thomas Ingenlath

Polestar is a Swedish automotive brand established by Volvo Cars and Geely. Focusing on high-performance electric vehicles, Polestar combines the high-end design and safety aspects inherited from Volvo, emphasizing performance, electric propulsion, and sustainability. This brand is hitting the industry hard with its mission of redefining sustainable driving.

17. Buick

  • Product Type: Luxury vehicles
  • Industry: Automotive
  • Founded Date: 1899
  • Founders: David Dunbar Buick
  • Headquarters: Detroit, Michigan, United States
  • Area Served: North America, China
  • Current CEO: Duncan Aldred

Buick is a part of the American manufacturer General Motors, producing a lineup of upscale luxury vehicles. Buick cars offer a unique blend of affordability and luxury, providing high-quality interiors and smooth rides. The brand’s range includes sedans, SUVs, and crossovers sculpted with sleek design elements.

18. Lucid

  • Product Type: Luxury electric vehicles
  • Industry: Automotive
  • Founded Date: 2007
  • Founders: Bernard Tse, Sam Weng, and Peter Rawlinson
  • Headquarters: Newark, California, United States
  • Area Served: Worldwide
  • Current CEO: Peter Rawlinson

Lucid is an American automotive company specializing in electric cars. Fueled by innovation, Lucid focuses on creating electric vehicles with cutting-edge technology and impressive performance. Their approach is to merge technology and luxury with fast cars that offer an elevated driving experience with a concentration on efficiency and power.

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19. Nio

  • Product Type: Luxury electric vehicles
  • Industry: Automotive
  • Founded Date: 2014
  • Founders: William Li
  • Headquarters: Shanghai, China
  • Area Served: China, Europe, United States
  • Current CEO: William Li

Nio is a Chinese automobile manufacturer specializing in designing and developing electric vehicles. Nio blends electric power with luxury-grade refinement and innovative technologies like battery swap systems to provide a sophisticated ownership experience. It is recognized for its in-car artificial intelligence system and autonomous driving technologies.

20. Xpeng

  • Product Type: Luxury electric vehicles
  • Industry: Automotive
  • Founded Date: 2014
  • Founders: He Xiaopeng
  • Headquarters: Guangzhou, China
  • Area Served: China, Europe
  • Current CEO: He Xiaopeng

Xpeng is another rising star in the Chinese electric vehicle sector. Aspiring to be a leading player in the intelligent electric vehicle industry, Xpeng provides advanced vehicles designed with the younger generation in mind. With its futuristic design, smart features, and affordable prices, it delivers unique merits and benefits to its customers.

21. Bentley

  • Product Type: Luxury vehicles
  • Industry: Automotive
  • Founded Date: 1919
  • Founders: W. O. Bentley
  • Headquarters: Crewe, England
  • Area Served: Worldwide
  • Current CEO: Adrian Hallmark

Bentley is a British manufacturer and marketer of luxury cars and SUVs. As a subsidiary of the Volkswagen Group, Bentley merges tradition with modern luxury. Known for its superior craftsmanship, luxury, and power blend, the motoring giant’s outstanding models embody exclusivity and prestige.

22. Rolls-Royce

  • Product Type: Luxury vehicles
  • Industry: Automotive
  • Founded Date: 1904
  • Founders: Charles Rolls, Henry Royce
  • Headquarters: Goodwood, England
  • Area Served: Worldwide
  • Current CEO: Torsten Müller-Ötvös

Rolls-Royce is a prestigious British luxury car maker owned by the BMW Group. Crafting gorgeously extravagant cars, Rolls-Royce vehicles are symbols of supreme luxury wrapped in tradition. With their regal design, Rolls-Royce delivers an unmatched motoring experience centered on sumptuous indulgence.

23. Aston Martin

  • Product Type: Luxury vehicles
  • Industry: Automotive
  • Founded Date: 1913
  • Founders: Lionel Martin, Robert Bamford
  • Headquarters: Gaydon, England
  • Area Served: Worldwide
  • Current CEO: Tobias Moers

Aston Martin is a British luxury sports car manufacturer. Synonymous with style and sophistication, Aston Martin vehicles are famous for their dynamic performance, luxurious interiors, and stunning design. Dominated by sports cars and grand tourers, the brand’s portfolio appeals to enthusiasts seeking enduring elegance and thrilling agility.

These were all Infiniti’s top competitors. If you know any other competitors, please write the comments below.

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About Hitesh Bhasin

Hitesh Bhasin is the Founder of Marketing91 and has over a decade of experience in the marketing field. He is an accomplished author of thousands of insightful articles, including in-depth analyses of brands and companies. Holding an MBA in Marketing, Hitesh manages several offline ventures, where he applies all the concepts of Marketing that he writes about.

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