The today’s word (filled with loads of industrial, technical, urban, rural, economic and scientific advancements) that we see now is the result of the industrial…
What is the difference between Hard Skills and Soft Skills?
Hard skills are those skills which an individual acquires via learning, education or training. These are quantifiable and judged based on a person’s performance during…
Contract Management – Meaning, Benefits, Software and Best Practices
Contract management is defined as a process that manages the creation, analyzing, and execution of contracts efficiently and systematically. This method is used for delivering…
Mass Production – Definition, Meaning, Understanding, Advantages
Mass production is defined as a production method of standardized products in large quantities. Automation technology or assembly lines are often used in the manufacturing…
What Is a Niche Market? 7 Examples in 2025
What is a niche market? Niche markets focus on distinct client demands and preferences with specialized products or services. This strategic concentration streamlines processes saves…
Personal Development Plan – Definition, Meaning and Example
Personal development planning is a structured process that helps to create an action plan for self-improvement, growth, and development. This goal-setting and planning are based…
Moment of Truth (Marketing MOT) – Definition, Types, & Examples
What is a moment of truth (marketing MOT)? Moment of Truth marketing refers to the type of marketing that takes place at the moment when…
The Pareto Principle – Meaning, Examples, Advantages and Application
The Pareto Principle states factually that 80% of consequences are a result of only 20% of the causes. The principle has been derived from the…
What is Unfair Dismissal – Definition, Meaning, Application and Examples
Unfair dismissal as the name suggests is a dismissal that is unfair, which means a termination without a valid reason and which does not comply…
What are the Characteristics of Quantitative Research?
No matter whether you belong to a management field or science field, you must have come across quantitative research once in your life. People quite…
What is Upselling? Difference between Cross-Selling and Upselling
What is Upselling? Upselling is the practice of convincing a customer to purchase a more expensive version of a product than they originally intended. This…
Why is Work Life Balance Incredibly Important in Todays world?
Work-life balance is a term that signifies a perfect balance between personal and professional life in a way that one does not infringe on the…
The Importance of Supply Chain Management
Supply chain management is the available network of business entities, and the people involved in that work to create finished goods out of raw materials…
Zero-sum Game – Definition Meaning and Types
A zero-sum game is defined as a mathematical demonstration where the loss of the other party balances the gain of one party. In the end,…
What is Mass Communication? Definition & Career Opportunities in 2025
Mass Communication is a vast field that involves disseminating information to a large audience through various media channels. This can include television, radio, newspapers, magazines,…