A management information system is an advanced system to manage a company’s or an institution’s information system. it is a computerized database to organize and…
Marketing Mix of Wendy’s and 7Ps (Updated 2025)
The Marketing mix of Wendy’s analyses the 7Ps of Wendy’s, including the Product, Price, Place, Promotion, People, Physical Evidence, and Process of Wendy’s. Wendy’s Company…
SOAR analysis – Examples, Model, Concept, and Template
There are many different strategic tools available for a firm which help them in decision making and deciding a way forward. One of them is…
Brand Equity Definition and Importance
Brand Equity is defined as the premium charged by the company for its particular product or service offered as it has a renowned and recognized…
What is Cross-Channel Marketing? Examples and Advantages
Definition: Cross-channel marketing allows firms to reach customers via in-store, social media, email, direct mail, mobile apps, SMS, and more. An example of cross-channel marketing…
What is Website Engagement? Why is it important for online business?
In this article, we will discuss the website engagement metrics which is often a highly debated topic in the blogosphere. For every online business to…
Difference between Strategy and Planning – Strategy versus Planning
In a business environment, planning and strategy are two words that you will come across frequently. It is very important to have a clear understanding…
Difference Between Introvert and Extrovert – Introvert vs Extrovert
Like most of the personality types of human beings, being introvert and extrovert is also not absolute. Still, most of the people, identify their personality…
Revenue vs. Sales: What’s the Difference with a Comparison Table
Did you know that in the world of business, revenue and sales are often used interchangeably, but they have distinct differences? Sales refer to a…
Difference Between Externship and Internship – Internship vs Externship
Most of the students are quite well-versed with the term internship, but they have no or a little knowledge about externship programs. However, both externship,…
Difference between Task and Activity
More often than not the terms task and activity are used interchangeably. These words appear similar which is why they can create confusion for most…
Characteristics and Types of Entrepreneurs based on Classification
An entrepreneur is a person who exercises or displays initiative by organizing or starting a venture to take advantage of an opportunity. An entrepreneur is…
What are the Responsibilities of a Store Manager?
A store manager is required in Retail stores, chain stores, Department stores, supermarkets, and DIY stores. It is the responsibility of a store manager to…
Types of interviews in Qualitative Research
The purpose of the qualitative research interview is to study the experiences, views, or belief of an individual on a specific subject or topic. In…
What is Sales Compensation? Importance, Types & Uses
Keeping the sales team motivated and providing them enough compensation to encourage them to get more sales is the top priority of every organization which…
