Limca is a popular brand of lemon flavored aerated drink currently manufactured and sold by Coca-Cola India.The drink which is positioned as crisp, clear and…
SWOT Analysis of Vadilal Ice-cream
Vadilal Icecreams is India’s second biggest ice cream company headquartered in Gujarat, India. In addition to ice creams, Vadilal also makes processed and semi-processed food….
SWOT Analysis of Fogg
Fogg Perfumes are a brand of perfumes sold by Vini Cosmetics, a company that is a wholly owned subsidiary of Paras Pharmaceuticals which also own…
Types of Market Research Questions
A common confusion that we get when conducting a market research survey is the market research questions that we should ask from the sample population….
Marketing Mix of Mother Dairy and 4Ps (Updated 2025)
The Marketing mix of Mother Dairy analyses the 4Ps of Mother Dairy, which includes the Product, Price, Place, and Promotion of Mother Dairy. Mother Dairy…
Marketing Strategy of Godrej
Founded in 1897 the company has been operating in the country since the Swadeshi movement. Its founder, Ardeshir Godrej, lawyer-turned-serial entrepreneur and founder of Godrej…
SWOT Analysis of Ben & Jerry’s Ice Creams (Updated 2025)
Let’s explore the SWOT Analysis of Ben & Jerry’s by understanding its strengths, weaknesses, opportunities, and threats. Ben & Jerry’s, a global frozen dessert leader,…
Marketing Mix of Aston Martin and 4Ps (Updated 2025)
The Marketing mix of Aston Martin analyses the 4Ps of Aston Martin, including the Product, Price, Place, and Promotions. Aston Martin Lagonda Limited is referred…
SWOT Analysis of Pernod Ricard
Pernod Ricard is a winemaker and one of the biggest brands in the wine and spirits industry. The company which has been in existence since…
SWOT Analysis of Jack Daniels
Jack Daniels is the world’s top-selling American whiskey brewed by the Jack Daniels Brewery which is owned by Brown Forman. The various popular variants of…
SWOT Analysis of Pears Soap
Pears Soap which was manufactured for the first time in the year 1807, was one of the first transparent soaps to be sold in the…
Winner’s Curse – Definition, Meaning, Tips and Examples
A winner’s curse is a situation where the winning bid of any asset in an auction exceeds its common value or true worth. The term…
SWOT Analysis of Nissin
After the Second World War, there was the shortage of food in Japan and this created a need for a cheap and quick solution. This…
Top 15 Louis Vuitton Competitors & Alternatives in 2025
The top Louis Vuitton Competitors are Hermes, Gucci, Prada, Chanel, Burberry, Coach, Fendi and others. Louis Vuitton headquartered in Paris, France, is a famous French…
What is Brand Extension?
What Is Brand Extension? Brand extension is when a company uses an already-established brand name to launch a new product. The new product can be…