Citibank is a financial services company owned by the Citi Group. Headquartered in New York City, Citibank is the consumer facing end of the Citigroup….
Marketing Strategy of Patanjali – Patanjali Marketing Strategy
The 10 years old FMCG Company Patanjali is the fastest growing company in India as per CLSA & HSBC data. Founded by Acharya Balkrishna and…
SWOT Analysis of Woodland
Woodland is a shoe manufacturing company and a renowned brand which is known for its adventure and outdoors target. Most of its shoes are rugged…
Distribution Cost: Definition, Importance, Types & Examples
For any company which is involved in distribution, distribution cost is a major bottleneck. There are many different distribution costs which must be taken care…
Marketing Strategy of Nestle – Nestle Marketing Strategy
Nestle is one of the largest company in food processing industry in terms of revenue & profitability. It is fortune 500 company which is serving…
SWOT Analysis of Xiaomi (Updated 2024)
Let’s explore the SWOT Analysis of Xiaomi by understanding its strengths, weaknesses, opportunities, and threats. Xiaomi’s inexpensive, high-quality products have changed the consumer electronics and…
6 types of wholesalers – What are the different types of wholesalers?
We recently discussed the functions of wholesalers in an article. In this article, we are going to discuss the types of wholesalers. Each company is…
Marketing Strategy of Kellogg’s – Kellogg’s Marketing Strategy
Incorporated in 1906 by W.K Kellogg, Kellogg’s initially started the business with breakfast cereals i.e. ready to eat cereals but over the period of time…
SWOT analysis of Yamaha Motors
Strengths in the SWOT analysis of Yamaha Wide Product range – Yamaha Motors product range includes motorcycles, scooters, motorized bicycles, boats, sail boats, personal water craft, swimming pools, utility boats, fishing boats,…
Marketing Mix of Ritz Carlton and 7Ps (Updated 2024)
The Marketing mix of Ritz Carlton analyses the 7Ps of Ritz Carlton, which includes the Product, Price, Place, Promotion, People, Physical Evidence, and Process of…
Types of Channel Structures – Industrial Channel structure & Consumer Channel structure
Whenever designing a distribution channel, there are many factors in consideration. One of them is how close the company is to its target market. The…
Marketing Strategy of Louis Vuitton – Louis Vuitton Marketing Strategy
Founded in 1854 the luxury apparel and fashionable accessories seller Louis Vuitton is the leading player in the segment dealing in clothing, ready to wear…
SWOT analysis of PlayStation
Strengths in the SWOT analysis of PlayStation Outright Market leader – Sony’s PlayStation is the outright market leader for many years as seen in the…
What are the Functions of Wholesalers? Explanation & Examples
A wholesaler plays a vital role in the supply chain by helping to manage inventory levels. They can purchase large quantities of products from manufacturers…
Marketing Strategy of P & G – P & G Marketing Strategy
Handling 10 product categories with more than 60 brands, Procter & Gamble popularly known as P & G has emerged as a leading player in…