AXA is a French MNC with its presence in more than 60 countries around the world. Its business portfolio consists of Investment and advisory services,…
SWOT analysis of Kitkat
Kitkat is from the house of Nestle and is distinguished because it has one of the most iconic taglines ever – Have a break, have…
What Are Concept Statements? How To Write A Concept Statement?
A concept statement is the essence of a business plan. If you are writing a business plan, know that this statement lays the groundwork for…
SWOT analysis of Parle G
Parle G is one of the largest selling biscuit brands in the world. It is simple in its taste and simple in its packaging. But…
SWOT analysis of BP (Updated 2024)
Let’s study the SWOT analysis of BP by understanding its strengths, weaknesses, opportunities, and threats. BP PLC, a global energy powerhouse, excels throughout the oil…
Marketing Strategy of Citibank – Citibank Marketing Strategy
With more than 200 years of experience, Citibank is making the life of its clients easier by helping them with their investment & saving decisions….
What Is A Rhetorical Triangle And How To Use It
A rhetorical triangle is made up of three persuasion strategies namely logos, pathos, and ethos. These three persuasion appeals always work in tandem during arguments….
Marketing Strategy of Bank of America – Bank of America Marketing Strategy
The world’s renowned financial institution Bank of America has a full range of financial products/ services from asset management to investing & banking, to address…
SWOT analysis of Sunfeast
Sunfeast is the biscuit arm of ITC limited and is manufactured in India and sold in several countries. It has several products which are famous…
What Is Emotional Appeal? Definition, Examples & How To Use It In Marketing
Definition: Emotional Appeal is a persuasive technique of emotional manipulation that appeals to the emotions of an audience rather than using logic or facts. It…
SWOT analysis of Close Up
Close Up is a gel based toothpaste from the house of Unilever. It is a loved brand because of the freshness that it promotes and…
Marketing Strategy of McDonald’s
McDonald’s fast food chains have spread in more than 100 countries across the world with its 80% of the outlets based on a franchise model….
Product Strategy: Definition, Importance and How to create one?
What is Product Strategy? Product strategy is a top-level organizational strategy that portrays what an organization needs to accomplish with its product and the way…
Marketing Strategy of Amway – Amway Marketing Strategy
Serving more than 71 millions household since its inceptions, 1959 when it was founded by Jay Van Andel and Rich DeVos as a family business…
SWOT analysis of Lipton
Lipton is a tea brand from the house of Unilever. It has a variety of brands under the umbrella branding of lipton such as Lipton…
