Founded in 1984 in Beijing Lenovo Group is a Chinese MNC that designs, manufactures and sells various computer hardware & electronics items in 170+ countries….
Marketing Strategy of Pizza Hut – Pizza Hut Marketing Strategy
Founded in 1986 Pizza Hut has emerged as an economical dining restaurant brand. Pizza Hut is operating with more than 13000 restaurants. Pizza Hut is…
SWOT Analysis of Olympus
Olympus Corporation is a company based out of Japan which specializes in the manufacture of precision equipment. Their products include optics and reprography products, medical…
SWOT Analysis of Horlicks
Horlicks is a malted energy drink product and comes from the armoury of GlaxoSmithKline (GSK) Consumer health products. Horlicks has high market share in countries…
Marketing Strategy of China Mobile – China Mobile Marketing Strategy
With 820 million mobile customer base and 312 million 4G services users in China, China mobile is leading the voice services and data services business…
Marketing Strategy of Levis Strauss & Co. – Levis Strauss & Co. Marketing Strategy
Based in San Fransisco, California the American clothing company popularly known for its denim jeans has four brands under its portfolio namely Levi’s, Dockers, Denizens…
11 Top Coca-cola competitors (Updated in 2023)
Coca-Cola competitors include top Soft Drink Brands like Pepsi, Red Bull, Dr Pepper, Tropicana, Nescafe and Lipton. Coca-Cola has both – Direct competitors and Indirect…
SWOT Analysis of IBM (Updated 2024)
Let’s explore the SWOT Analysis of IBM by understanding its strengths, weaknesses, opportunities, and threats. IBM, International Business Machines Corporation, is a technology giant with…
Marketing Strategy of Cisco – Cisco Marketing Strategy
California-based Multinational corporation manufactures and design and distributes network equipment. Following customer-centric approach and built to order approach for making its services available to end…
Marketing Strategy of Volkswagen – Volkswagen Marketing Strategy
Founded in 1937 the Volkswagen Group is the Europe largest automaker handling 12 brands such as Audi, Seat, Skoda, Bentley, Porshe, Lamborghini, Scania, Ducati, Man,…
Difference between Packaging and Labelling
Packaging and labeling sometimes need clarification in product marketing. Their duties differ, yet both help launch products. Product labeling is information, while packaging is structure….
SWOT Analysis of Royal Enfield
Royal Enfield is the oldest motorcycle company in continuous production. It made its first motorcycle in the year 1901. Royal Enfield is based out of…
SWOT Analysis of Marico
Marico is a company that operates in the domain of consumer goods headquartered in Mumbai, India. At the moment, the company is offering its products…
Marketing Strategy of Ford – Ford Marketing Strategy
Being in the business of cars, trucks, crossovers, Financing and utilities, founded by a legendary Henry Ford and incorporated in 1903 the company have emerged…
What is Product Labelling & what is the Importance of labelling?
Whenever you manufacture a product, you want to communicate the value of the product to the customers. One of the ways to do that is…