Launched in 1980 Cinemax is the American pay cable & Satellite television network owned by the subsidiary of Time Warner. It was launched by Time…
Value For Money Products And Their Advantages
Value is often defined from various perspectives depending on the standpoint of the individual. Everyone will tell you what they think the value is all…
Marketing Strategy of FedEx – FedEx Marketing Strategy
Founded in 1973 by Frederick Wallace Smith, FedEx has come a long way to emerge as a leading player in the logistic and services industry…
Marketing Strategy of Marlboro – Marlboro Marketing Strategy
Famous for its long association with motorsport events Marlboro has come a long way to emerge as a popular Cigarettes brand globally. The brand was…
What are Key Performance Indicators and their role in evaluation?
Key performance indicators or KPIs are basically success indicators that are used in evaluating the effectiveness and success of different functions within the organization. Although…
Marketing Strategy of Oracle – Oracle Marketing Strategy
Oracle Corp. was founded in 1977 by Lawrence J. Ellison, Robert Nimrod Miner and Edward A. Oates. Headquartered in California it has emerged as an…
SWOT Analysis of Bridgestone Tyres
Bridgestone tyres has been present in India for close two decades now and has been registering consistent growth. A favorite supplier for Tier 1 Original…
Voluntary Resignation By Employees And Reasons They Happen
Voluntary resignation refers to the situation where an employee decides to terminate his contract or service with the organization in his or her volition. It…
SWOT Analysis of CEAT Tyres (Updated 2024)
Let’s explore CEAT Tyres’s SWOT analysis by understanding its strengths, weaknesses, opportunities, and threats. Ceat Tyres Limited is a company started in Turin and based…
Marketing Strategy of General Electric – General Electric Marketing Strategy
Founded by Thomas A. Edition in 1878, General Electric has grown into a multi-fold organisation being present in the diversified set of businesses & industry….
SWOT Analysis of Mr. Muscle
Mr. Muscle is one of the famous FMCG home care brands in the Indian market. It falls into the category of disinfectant cleaner. The genesis…
SWOT Analysis of Sony Playstation (Updated 2024)
Let’s explore the SWOT Analysis of Sony Playstation by understanding its strengths, weaknesses, opportunities, and threats. Sony PlayStation is a towering gaming industry giant known…
Distribution Channel: Definition, Types & Intermediaries
A Distribution Channel is a path or network through which goods and services flow from the point of production to the point of consumption. Distribution…
Marketing Strategy of Huawei – Huawei Marketing Strategy
Being present in 170 countries around the world and serving more than one-third of the world’s population has enabled the company to carry on its…
How to achieve Premium Positioning for a brand or a product?
One of the problems of the modern era of marketing is that there is competition everywhere. Go to any industry you want, you will see…