There are multiple components of a communications mix. The communications mix in marketing comprises of the various ways that a company can communicate with its…
Geographical pricing and its application in Marketing
As the name suggests, geographical pricing is a pricing model where the final price of the product is decided on the basis of the geography…
SWOT Analysis of Motorola Inc
Motorola Inc is a technology and communications company based out of Illinois, USA. The company was started in 1926 by two brothers Paul & Joseph…
What is the Importance of strategy to a Business or an Organization?
A document which is most important to your business or to your organization is the Marketing plan. This marketing or business plan is made after…
SWOT Analysis of Daikin
Daikin Industries Limited an HVAC company that is headquartered in Osaka, Japan is a leading manufacturer of air conditioning solutions for residential, commercial, and industrial…
SWOT analysis of Sainsbury (Updated 2024)
Let’s understand the SWOT Analysis of Sainsbury’s by exploring its strengths, weaknesses, opportunities, and threats. Sainsbury’s, the UK’s second-largest supermarket company, was founded in 1869 and…
What is the Importance of Marketing Mix and why are the 4 P’s important?
There are many Marketing mix articles here on marketing91 and we keep analysing more and more. We also encourage all small business owners and strategy…
What is Multi-Channel Marketing? Overview, Benefits, and Challenges
What is multi-channel Marketing? Multi-channel marketing is the practice of interacting with and promoting prospects and customers via multiple online and offline communication channels. Customer…
SWOT Analysis of Zara (Updated 2024)
Let’s examine Zara’s SWOT analysis, a leading brand in the fast-fashion world, to explore its strengths, weaknesses, opportunities, and threats. Inditex’s well-known fashion brand, Zara,…
SWOT Analysis of Chipotle (Updated 2024)
Let’s explore the SWOT Analysis of Chipotle by understanding its strengths, weaknesses, opportunities, and threats. Chipotle Mexican Grill stands apart in the fast-casual dining business…
SWOT Analysis of Paytm (Updated 2024)
Let’s explore the SWOT Analysis of Paytm by understanding its strengths, weaknesses, opportunities, and threats. Money transfers in India have changed because of Paytm, the…
Channel Conflict: Definition, Types, Levels, Causes & Examples
Channel conflict occurs when two or more channel partners are competing against each other for the same business. Channel conflicts can arise when there are…
What is Sales Prospecting & its role in Sales?
When you want to paint a picture, you have to start with a blank page. Just like that, when you want to make a sale,…
SWOT Analysis of Axe – Axe SWOT analysis
Axe is a brand of Unilever, known as Lynx in the United Kingdom, is a deodorant targeting young male demographic. Axe is a popular brand…
3 levels of Product competition – How companies compete on basis of products?
One of the most common forms of competition, and a factor which brings in more and more competition day by day is Product competition or…
