The johari window is a technique which helps people know more about themselves, which helps them in adapting better to their surroundings. Quite simply, if…
SWOT Analysis of BPCL
BPCL is an Indian-controlled refining company. It is one of the biggest corporations in the world. It specialises in refining, processing and distributing petroleum products…
SWOT Analysis of Canon (Updated 2025)
Let’s explore the SWOT analysis of Canon by understanding its strengths, weaknesses, opportunities, and threats. Canon Inc. is a Japanese multinational company and one of…
Difference between product marketing mix and service marketing mix
Many of our readers ask questions about the product marketing mix and service marketing mix. In fact, I recently had some people preparing a service…
Marketing Mix of Zurich Insurance and 7Ps (Updated 2025)
The Marketing mix of Zurich Insurance analyses the 7Ps of Zurich Insurance, including the Product, Price, Place, Promotion, People, Physical Evidence, and Process of Zurich…
What is product form pricing? And when is it applicable?
When you own a company, you need to see that each and every aspect and department is working fine. One such element which needs extra…
Henri fayols 14 principles of management – With examples and application
Henri fayol’s 14 principles of management are remembered even today for their simplicity and genius. The thing is, whenever you are managing something or running…
SWOT Analysis of LinkedIn (Updated 2025)
Let’s explore the SWOT Analysis of LinkedIn by understanding its strengths, weaknesses, opportunities, and threats. LinkedIn is the most popular professional networking tool, connecting millions…
SWOT Analysis of Mars
Mars Incorporated is an American multinational company primarily engaged in production and marketing of confectionery, Petcare, drinks and other foods products. Mars has a wide…
E-commerce segmentation – How do E-commerce portals segment?
This is a user question asked recently and I thought I should write the answer to it online. His question was about E-commerce segmentation and…
SWOT Analysis of McCain Foods
McCain Foods is a frozen food company present in over 160 countries across the globe. McCain specialises in Potato based products and its frozen French…
SWOT Analysis of Tata Steel (Updated 2025)
Let’s explore the detailed SWOT Analysis of Tata Steel by understanding its strengths, weaknesses, opportunities, and threats. Tata Steel is a global steel industry leader…
Marketing Mix of XOLO and 4Ps (Updated 2025)
The Marketing mix of XOLO analyses the 4Ps of XOLO, including the Product, Price, Place, and Promotions. XOLO is an Indian-based mobile device brand that…
Marketing Mix of Yamaha and 4Ps (Updated 2025)
The Marketing mix of Yamaha analyses the 4Ps of Yamaha, including the Product, Price, Place, and Promotions. Yamaha is one of the world’s most renowned…
Marketing Mix of Yelp and 7Ps (Updated 2025)
The Marketing mix of Yelp analyses the 7Ps of Yelp, which includes the Product, Price, Place, Promotion, People, Physical Evidence, and Process of Yelp. Founded…