Organizations legitimize themselves by performing some function that is valued by society. A mission statement defines the basic reason for the existence of that organization….
Marketing Mix Of JBL and 4Ps (Updated 2023)
The Marketing mix of JBL analyses the 4Ps of JBL, which includes the Product, Price, Place, and Promotion of JBL. JBL is an American-origin company…
Marketing Mix of Fiama Di Wills and 4Ps (Updated 2023)
The Marketing mix of Fiama Di Wills analyses the 4Ps of Fiama Di Wills, which includes the Product, Price, Place, and Promotion of Fiama Di…
Marketing Strategy of Axis Bank
The 3rd largest private sector bank of India is Axis Bank which was previously known as UTI bank. UTI bank changed its name to Axis…
What Is Affinity Marketing? Definition and Strategies for Success (Updated 2024)
Affinity marketing is an integral part of a solid and successful marketing strategy. This is when two or more businesses work together to promote their…
SWOT Analysis of BATA
Bata is a global footwear and fashion accessory manufacturer and retailer, headquartered in Lausanne, Switzerland. Bata was founded in 1894 in Zlin, the Czech Republic…
Marketing Mix of Tylenol and 4Ps (Updated 2023)
The marketing mix of Tylenol analyses the 4Ps of Tylenol marketing strategies, including Product, Price, Place, and Promotions. Tylenol is a pain relief drug with…
Marketing Mix of Tupperware and 4Ps (Updated 2023)
The Marketing mix of Tupperware analyses the 4Ps of Tupperware, including the Product, Price, Place, and Promotions. Tupperware Brands Corporation is an industry benchmark and…
SWOT Analysis of Exxon Mobil (Updated 2024)
Let’s explore the SWOT analysis of Exxon Mobil by understanding its strengths, weaknesses, opportunities, and threats. Exxon Mobil Corporation is a world leader in oil…
What are Business Goals? Definition, Examples, and Steps
Business goals are the desired results that a company aims to achieve. They help define the business’s success and can also serve as a source…
SWOT Analysis of Philips (Updated 2024)
Let’s explore the SWOT Analysis of Philips by understanding its strengths, weaknesses, opportunities, and threats. As a leader in health technology worldwide, Philips has continuously…
Impact of Environment on organization
Every organisation has to work within a framework of certain environmental forces and there is a continuous interaction between the organisation and its environment. The…
Planning Process
The sequences of various steps in planning are in such a way that they lead to the translation of an idea into action by reaching to the state of establishing of sequences of activities. Each stage contributes to plan formulation in the following ways:
Features of Planning
Planning is an essential element for the success of any business establishment. Most of the renowned businesses that have been able to succeed in their…
Mission of a company – What is mission?
While the essence of vision is a forward looking view of what an organization wishes to become, mission is what an organization is and why…
