Let’s study Adidas’s SWOT analysis, a giant in the athletic wear and footwear industry, to reveal its strengths, weaknesses, opportunities, and threats. Adidas AG is…
SWOT Analysis of Android – Android SWOT Analysis
Strengths in the SWOT analysis of Android Android is backed up by Google in collaboration with Open Handset Alliance. The brand equity of Google adds more…
Maintaining the balance between price and quality
The balance between price and quality and the psychological decision making behind it has always been a challenge for marketers. This is because one of…
Marketing Mix of Kwality Walls and 4Ps (Updated 2023)
The Marketing mix of Kwality Walls analyses the 4Ps of Kwality Walls which includes the Product, Price, Place and Promotion of Kwality Walls. Kwality Walls…
What is PESTLE analysis? Excellent Business Analysis Tool
A framework for evaluating political, economic, social, technological, environmental, and legal factors! What is PESTLE Analysis? PESTLE is an acronym that represents Political, Economic, Social,…
SWOT Analysis of Harley Davidson (Updated 2024)
Let’s explore the SWOT Analysis of Harley Davidson by understanding its strengths, weaknesses, opportunities, and threats. Harley-Davidson has been at the forefront of motorcycle culture…
Beginners guide to Market Segmentation
This is a comprehensive guide on Market segmentation which lists out the different types of segmentation, role of segmentation in marketing, the advantages of segmenting…
Step by step Market research process
In todays competitive business scenario, most companies acknowledge that targeted marketing is the key. Your product has to market to a known audience. On the other hand,…
SWOT Analysis of Maggi (Updated 2024)
Let’s explore the SWOT Analysis of Maggi by understanding its strengths, weaknesses, opportunities, and threats. Maggi is a culinary icon known for its quick, tasty,…
Positioning By Use or Application
Positioning of a product can also be done on the basis of its Use or Application. A washing machine was developed for residential use but…
Price Quality approach of Positioning
The price quality approach of positioning uses the relation between price and quality such that it optimally prices a product according to the quality of…
SWOT Analysis of Samsung (Updated 2024)
Let’s examine the SWOT analysis of Samsung, a powerhouse in electronics and technology, to understand its strengths, weaknesses, opportunities, and threats. Samsung is a global…
How to get a job after MBA?
One of the prime questions which is asked by all MBA graduates is how to get a job after MBA? The answer is not simple. Because…
Job responsibilities of sales manager
In a previous article, we wrote about the role of sales executives. The sales executives are the driving force for a company. But the sales…
What is Meta Market – Advantages and Examples
What is Meta Market? Meta Market is a virtual marketplace that focuses on providing customers with a range of products or services that are either…