Writing effectively and mere writing are two different terms. You can’t write effectively by just writing error-free sentences. Your expertise in a language doesn’t define…
Online Marketing – Definition, Importance and Components
Online marketing optimizes the reach, leads, conversions, and sales of businesses/brands on the web by using different digital marketing channels and strategies. An online marketing…
5 C’s of Marketing – Definition, Analysis and Examples
5 C’s of Marketing (Company, Customers, Competitors, Collaborators, and Climate) are useful in analyzing five key areas of a successful and well-defined marketing plan. Each…
4 A’s of Marketing Explained With Their Types
4 A’s of Marketing is customer-centric marketing that pays heed to the 4 values that matter most to the customers- Acceptability, Affordability, Accessibility, and Awareness….
8 Causes of Conflict in the Workplace and Organization
Causes of conflict are a common phenomenon that every organization is facing all around the world. Misunderstandings, miscommunication, disagreement are an integral part of the…
Talent Acquisition – Definition, Importance, Process and Tips
Talent acquisition is a process of identifying, acquiring, assessing, and hiring candidates to meet organizational needs. Every company has an effective talent acquisition team in…
Ethics in HR and How to Implement it in Human Resources?
Ethics in HR revolves around maintaining its moral codes and ethical values at all levels of an organization for effective manpower planning and development. Incorporating…
Technology Competence – Overview and Its Features
Every organization is equipped with the latest technology in the market. There are technological wars of different companies with each other. For example, Amazon competes…
10 Essential Sales Skills For a Successful Career in Sales
What are Sales Skills? Sales skills are defined as the set of abilities required in sales jobs. Sales jobs are omniscient since they are present…
Attitude – Definition, Importance, Types and Functions
Attitude refers to the inherent qualities of mind, thinking, feeling, opinion, and character of an individual that might define the personality of that individual. In…
Power – Role in Management, Meaning, Theories and Sources
Power in management refers to the positional power that comes because of the position of a manager in the organization. Managerial power plays a crucial…
Herzberg’s Theory of Motivation (Two-Factor Theory)
Herzberg’s Two-Factor Theory of Motivation explains the effect of attitude on motivation. What do the employees want? Are they looking for growth opportunities, solid workplace…
ERG Theory of Motivation With Its Implications
ERG Theory of motivation is a theory that describes how individuals are motivated by the three needs existence, relatedness, and growth. It states that these…
Top 20 Internet Companies Worldwide in 2025
Today’s internet is like a giant playground where big companies hold the ropes and slides. Google, Amazon, Facebook, Alphabet, and others have changed how we…
Lockout Tagout (LOTO) Procedure – Importance and Steps
Lockout Tagout is the procedure that ensures the complete shutdown of machinery and equipment until further notice. During this procedure, the piece of equipment remains…
