Business storytelling is storytelling with a purpose to establish a professional connection or to achieve a goal. Storytelling is an essential aspect of human life,…
What is Service Excellence? And Why it is Important & excellent
When you go beyond the expectations of your customers and offer an industry-leading experience that truly bowls over them – then such activity is understood…
Probationary Period: Definition, Tips and Advantages
The probationary period is defined as a time given to new employees in an organization to evaluate their suitability for the hired position. It helps…
Business Model of Big Basket and How it Makes Money
Founded in the year 2011, Big Basket Business Model revolves around Online Grocery Delivery Services that deliver grocery goods found in home essentials, convenience stores,…
Self-Disclosure: Meaning, Types, and Importance
Self-disclosure is the process of revealing confidential and personal information about yourself to other people. With the help of self-disclosure, people get to know each…
Oral Communication: Definition, Importance and Examples
Oral communication is the way toward communicating information or thoughts by using words. The incredible oral communication abilities are your pass to accomplishment in the…
What are Research Skills? And Why are they Important?
Research skills are essential to many employers since they help the organisation to develop new products and services, identify the wants and needs of the…
Business Model of Google Pay and How Google Pay Makes Money
Business Model of Google Pay revolves around the adept channelization of digital wallet platform and online payment systems. It powers and processes in-app and tap-to-pay…
Planned Change: Definition, Theories, Effects and Steps
Planned change is defined as the process of preparing the entire organization or at least a significant part of it for new goals or new…
25 Great Advertising Slogans (How to Create One?)
What is an Advertising Slogan? Advertising slogans, also known as taglines, are brief, catchy phrases or sentences used in marketing and advertising campaigns. Their purpose…
What is Authenticity and Why it is Important?
The quality of being authentic in a way that the actions, responses, and behavioral tendencies of an individual are in agreement with his or her…
What is Video Advertising? Definition, Types and Trends
What is Video Advertising? Video advertising is a the concept of advertising a product or service through videos. It refers to the promotional videos that…
Body Language: Meaning, Types and Examples
Positive and effective body language is the most important yet commonly overlooked social skill that can enable you to stand out from the others and…
What is Direct Mail Advertising? Techniques, Do’s and Don’ts Explained
Direct mail advertising can be understood as a type of direct marketing that is channelized using a mail service for delivering marketing materials like brochures,…
Sales Methodology | 11 Types Of Sales Methodology
Sales methodology is an essential element of the sales process, which is the framework, general tactic, and philosophy that guides the salesperson in each step…