Gone are the days when businesses were just on papers and business functions requiring no technology. We are living in an era where the world…
The History of Advertising (With Yearly Timeline)
Advertising is a global phenomenon that has been influencing people’s ways of perceiving things around them for ages. The very first indications of advertising are…
Media Strategy: Meaning, Elements and Types
What is Media Strategy? A media strategy is a plan of action that helps your business reach its target audience and to improve the overall…
What is Operational Excellence and its 10 Core Principles
There is no business in this world that does not require improvement. There is always one or two areas in the business that could be…
What is Project Portfolio? Benefits & Key Terms Explained
Project portfolio term is used for referring to a group of projects and procedures that are chosen, channelized, and managed by any organization. It is…
Perception Management: Definition and Critical Tips
Do you want to add multiplier useful to all your marketing activities? Then perception management can do the magic for you. It differentiates great businesses…
Cultural Intelligence: Meaning, Components & Advantages
Cultural intelligence is defined as the ability of an individual to survive and cope in a multicultural environment. It is a widely accepted term that…
Business Model Of Byju’s – How Byju’s Makes Money?
The business model of Byju’s revolves around Edtech (educational technology), distance education, and m-learning services. Rated as the most valued edtech company of the world…
Skills & Traits Required for Entry-level Sales Jobs Explained
Sales jobs have been considered as the most money-making jobs. In the world of cinema, people with sales jobs are presented as people making a…
Business Model Of MakeMyTrip
Business Model of Make My Trip revolves around online travel services. Different products incorporated by MMT or Make My Trip are Booking flights, hotels, holidays,…
Balanced Scorecard: Definition, Perspectives, Importance & Benefits
Are you looking for a Business Management System that can help you in finding out and optimising the internal functions of your business and associated…
Perception: Meaning, and Process of Perception
Perception is a Latin word that can be defined as the ability of a person to see, hear, feel, regard, and understand through sensory means….
Questionnaire: Definition, Characteristics & Advantages
Research plays a crucial role in the success of a business. Companies opt for different types of research methods to collect information, as a business…
Best Self: Meaning and How to be your Best Self
Do you think you are not able to use your full potential? Are you craving to go for your optimal functioning? – Then you need…
People Management: Meaning, Tips, and Skills
People management revolves around managing and channelizing the workforce, so their energy, efficiency, and dedication are used up to their full potential in a constructive,…