What is a Brand Story? A brand story is a narrative that tells the tale of a brand. It’s the who, what, where, when, and…
Manpower Planning – Definition and Objectives
Manpower planning can be defined as a total estimation of the total number of workers or employees with different skills required for the completion of…
Points of Parity (PoP) And Points of Difference (PoD)
The factors or features of services and products which are a cornerstone in establishing the differentiation for them is called a point of difference. Here…
The 12 Principles Of Organizing
Organizing can be defined as a systematic process of arranging something. Organizing is an important part of the job role of a manager and organizing…
What is Caveat Emptor (Buyer Beware)? Definition, Examples & How to Reduce It
Caveat Emptor is a legal principle that places the burden of responsibility on the buyer when making a purchase. It is a Latin phrase that…
What is the Importance of Networking?
Networking has become one of the most happening and popular words in recent years, and its tremendous impact is felt far and wide. It is…
Project Organization – Definition, Types and Chart
Definition Project organization is a concept that defines the structure of the organization based on the project and decides on its process, for instance, planning,…
SWOT Analysis of Swiggy
Swiggy is a popular online food ordering and delivery platform. The company was established during the year 2014 and is headquartered in Bangalore, India. The…
Social Capital – Definition and Types
Social capital is defined as the goodwill or positive outcome acquired by a firm over a period of time through human interaction. It includes both…
What is Training Program? Definition, Meaning and Types
The training program is defined as an activity or activities that include undertaking one or a series of courses to boost performance, productivity, skills, and…
Executive Director – Role, Responsibilities and Qualifications
The term executive director is used to define a working director of a firm that can be either profit or a non-profit organization. He is…
Succession Planning – Definition, Steps and Principles
Succession planning is defined as a strategy that identifies, develops and retains future leaders in an organization. It is actually a systematic process that creates…
Key Differences between Import vs Export
Import and export are the two terms which are used frequently in trade. Trade is a branch of commerce which deals with the sales of…
25 Leadership Lessons to be a Successful Business Leader
The leadership lesson is a practice where the leader inspires, motivates, and influences team members to achieve a goal. Leadership is an assemblage of strength…
Outside Sales vs Inside Sales – The Differences explained
Outside sales or inside sales? It is a huge question for a person in the business to choose one of the sales strategies to sell…
