Buzz marketing is a strategy that involves creating a hilarious, distinctive, and provocative advertising campaign or event and enlisting influencers to promote it. Its goal…
Subcontracting Definition – Why should you hire Subcontracters?
Subcontracting is defined as a practice of outsourcing a part of a task to another party who is known as a subcontractor through a contract….
Work Sampling – Definition, Meaning and Usage
Work-sampling is defined as a technique for determining and predicting the total or the proportion of the time consumed by a specified activity. It is…
What is a Brand Portfolio? Meaning and Examples
A brand portfolio is known as the leading brand of a company that covers all other brands or companies operated by a company. A large…
Advertising Media – Definition, Importance, Types and Methods
What is Advertising Media? Advertising media is the medium through which an advertisement is delivered to the public. It carries messages, stories or points regarding…
What is Subliminal Perception? Definition and Meaning
Subliminal perception is defined as a concept where it is easy to achieve mind control without actual or conscious awareness. It is generally referred to…
What is Sales Call? Definition, meaning, Types and Planning
Definition: Sales Call is the face-to-face meeting between the Salesperson or seller and the prospect or the customer to generate business by the mode of discussion….
What is Company Profile? Definition, Meaning, Importance
Company profile is defined as a professional introduction aimed at capturing the attention of the reader and inform him about the company succinctly. It is…
8 Popular Training Methods and their Advantages
Training is defined as an organized process that helps people to learn skills and knowledge for a particular purpose. It is a basic concept that…
Business Model of Quora : How Does Quora Make Money?
A startup, which began on June 2009, and changed the way the world deals with queries they have and questions that go unanswered is Quora….
Business Model of SpaceX – How does SpaceX make money?
Space Exploration Technologies Corp. also is known as Space X, one of the most significant and celebrated companies of the US in the recent times…
Importance of Communication and its Benefits in a Workplace
Effective communication is a soft skill that is in high demand all around the world. It is a two-way pervasive process of exchanging information and…
What is Concept Testing for Products? Definition and Objectives
Concept testing is an excellent mechanism through which any company can identify the feasibility of its product, service, design, or marketing in the target market…
Glocalization: Definition, Examples and Advantages
What is Glocalization? Glocalization is a combination of globalization and localization, wherein the products and services of a company are produced globally but are modified…
What is Internal Environment? Definition and Key Factors
Definition: Internal environment is the set of conditions, factors, or components within an organization that affects how it functions and carries out its operations, and…
